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All Press Releases for July 14, 2004 Subscribe to this News Feed    Subscribe to this Podcast Feed
 

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The Wall Street Journal and CareerJournal.com Renew Branding Alliance with Lucas Group

Lucas Group, a national executive search firm headquartered in Atlanta, has renewed, with The Wall Street Journal and CareerJournal.com, its unique branding agreement to promote its executive search and staffing business.

FOR IMMEDIATE RELEASE

Contact:

Beth Doling, Marketing Coordinator
Lucas Group
3384 Peachtree Road, Ste. 700
Atlanta, GA 30326
(404) 239-5620 x122
marketing@lucasgroup.com
www.lucasgroup.com


The Wall Street Journal and CareerJournal.com Renew
Branding Alliance with Lucas Group


PRINCETON, N.J. and ATLANTA (July 12, 2004)- Lucas Group, a national executive search firm headquartered in Atlanta, has renewed, with The Wall Street Journal and CareerJournal.com, its unique branding agreement to promote its executive search and staffing business.

The alliance, formed in July 2002, has enabled Lucas Group to promote its executive search and staffing businesses through print recruitment advertising in The Wall Street Journal, The Wall Street Journal Europe and The Asian Wall Street Journal; to cohost Executive Diversity Career Fairs; to sponsor CareerJournal.coms HR Center and Executive Recruiter sections; to reach Journal subscribers through direct mail; and to hold joint press and joint recruiting industry conference exhibition.

Lucas Groups alliance with Dow Jones has solidified our firm's place as the standard in executive search," said Alex Baxter, managing partner and marketing director at Lucas Group. Our exposure across several mediums to a diverse group of clients has increased dramatically during
the past two years, and rejoining the Journal is a commitment to develop further creative recruitment solutions for our clients."

Lucas Group's brand recognition has increased more than 40 percent during the first two years of our partnership," said Tony Lee, editor in chief and general manager for The Wall Street Journal's Online Network, which includes CareerJournal.com. We believe that the continued alliance will only bolster the firm's notable reputation by communicating the size and scope of its organization globally through the Dow Jones online and print products."

               ###

About Lucas Group
Lucas Group is one of the nation's largest executive search firms, known for its targeted executive searches and quality, specialized service. Lucas Group focuses on recruiting top executives in management, marketing, sales, accounting, manufacturing, legal, military personnel transitioning and technical positions across all major industries. With offices in all major US cities including Atlanta, New York, Washington DC, Chicago, Los Angeles, Denver, and Dallas to name a few, Lucas Group performs search assignments nationwide for Fortune 100, 200, 500 and 1000, as well as regional businesses and entrepreneurial firms.


About CareerJournal.com
CareerJournal.com is The Wall Street Journals career site targeted to executives, managers and professionals. Featuring more than 2,500 articles on all aspects of job hunting and career management, the site attracts over 500,000 unique visitors monthly. CareerJournal.com features salary data, negotiating tips, popular columns from The Wall Street Journal, and exclusive content from its own dedicated news staff. Rated a top 3 job site by Workforce Management magazine, the site was named Best Internet Classified Service under 1 million monthly visitors" at the 2004 EPpy Awards, won a Webby Business Award from the International Academy of Digital Arts & Sciences, received a Best of the Web award from Time, Forbes and American Way magazines, won a 2004 WEDDLE's User's Choice Award and was selected Best Site by CareerXRoads in their 2003 Directory.


About Dow Jones & Company
Dow Jones (NYSE: DJ; www.dowjones.com) publishes the global Wall Street Journal with its international and online editions; Barron's; the Far Eastern Economic Review; Dow Jones Newswires and Indexes; and Ottaway newspapers. Dow Jones co-owns Factiva with Reuters, SmartMoney with Hearst and CNBC television operations in Asia and Europe with NBC Universal.

Contact:
Beth A. Doling (for Lucas Group),
404-239-5620, Bdoling@lucasgroup.com

Beth Brody, Brody PR (for CareerJournal.com)
609-397-3737, bebrody@aol.com

This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: www.HRmarketer.com) on behalf of the company listed above.

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CONTACT INFORMATION
Beth Doling
Lucas Group
404-239-5620
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