United States Beer Drinking Team (USBDT), Beer Radio, Beer Hall of Fame, Beer Television and University of Beer Select H3 Sportgear LLC as Exclusive Supplier For Their Officially Licensed Merchandise Program

Leisure Technician LLC has announced that its United States Beer Drinking Team (USBDT), Beer Radio, Beer Hall of Fame, Beer Television and University of Beer brand apparel and headwear will be exclusively manufactured and distributed by international licensing industry leader H3 Sportgear LLC.

Baltimore, MD (PRWEB) January 7, 2005 -- Leisure Technician LLC has announced that its United States Beer Drinking Team (USBDT), Beer Radio, Beer Hall of Fame, Beer Television and University of Beer brand apparel and headwear will be exclusively manufactured and distributed by international licensing industry leader H3 Sportgear LLC.

We are excited to announce an exclusive international licensing agreement with H3 Sportgear for our United States Beer Drinking Team (USBDT), Beer Radio, Beer Hall of Fame, Beer Television and University of Beer brand apparel and headwear. We know that our brands will be in great hands with H3 Sportgear." stated Mr. Joe Gardenghi, Leisure Technician LLCs Licensing Director. H3 Sportgear is tops in the licensing industry. We will be providing H3 Sportgear with an exclusive license to manufacture and distribute imprinted t-shirts, fleece, tank tops, knits, wovens and gloves as well as headwear including hats, caps, knits, visors, headbands, bandannas, doo rags and buckets with our logos throughout the USA, Canada and Mexico. Our brands have grown to national prominence due to our USBDT Retailer Loyalty Program, nationally broadcast and syndicated Beer Radio program and the development of the Beer Hall of Fame which will open in Cincinnati, Ohio in September of 2006. Our brands are independent within the beer industry. Anyone who is passionate about beer will want to be a member of the USBDT and wear our officially licensed merchandise."

Todd Hines, President of H3 SportGear based in Indianapolis, Indiana said, The current trend in the apparel market is to look towards brands that are aspirational." Our current Licensing Strategy is to develop a strong portfolio of brands in the Beer and Spirit Category. Indeed, we are very excited about the national presence of the United Stated Beer Drinking Team coupled with the Loyalty Program, Beer Radio and the Hall of Fame. More importantly that through the use of their brands they can communicate the Corporate Message as well as any other merchandise initiatives based around out joint efforts. We are extremely pleased to include and offer to our retail distribution channels this fantastic brand which will be a welcome addition to our current Beer and Spirit Portfolio under the general category heading of H3s Happy Hour Brand."

About The American Beer Entertainment Industry
During 2003, 90 million passionate beer drinking Americans spent over $78 billion dollars on "beer entertainment". (Not the cost of the food or the football tickets, just the beer portion is figured into this amount.) During this same time period Americans spent ONLY $9.5 billion on "motion picture entertainment" box office ticket sales.

About Leisure Technician LLC
The mission of Leisure Technician LLC (www.USBDT.com) is to become the dominant beer lifestyle brand worldwide. This goal will be achieved by utilizing a visionary multimedia approach to gain the loyalty and trust of the world's beer consumers. The USBDT is a national pub, restaurant and beer store loyalty program developed for beer consumers. University of Beer is a consumer based education program designed to explore the rich history of beer and foster responsibility through its Whats your number?" beer education and appreciation program. The Beer Hall of Fame, opening in Cincinnati, September 2006 will be the ultimate travel and tourism destination for the 300 million world beer consumers. Beer Television is the first beer lifestyle" television program currently in development for national syndication. Beer Radio is the first "all beer all the time" nationally broadcast and syndicated radio program dedicated to beer. Broadcasting Saturdays from 4:00 -- 6:00 PM (east coast), Beer Radio originates from the studios the Beer Radio Network in Annapolis, Maryland. Beer Radio promotes and celebrates the "sister and brotherhood of beer" to the 90,000,000 beer consumers in the USA. The USBDT and Beer Radio promote responsible beer drinking in all their endeavors and remind people to ~ Think B4U Drink!

For more information about The U.S. Beer Drinking Teams Retailer Loyalty Program, sponsorship and additional licensing opportunities contact:

Mr. Joe Gardenghi
Director of Licensing    
Leisure Technician LLC      
(410) 744-4369
Joe@USBDT.com   

*Press inquiries contact:      
Mr. Dennis Buettner
(410) 647-4836
Dennis@USBDT.com

H3 Sportgear, LLC is a leading provider of quality headwear and apparel to the retail industry since 1994. The company was founded on the principal of offering fashion correct design and styling, manufactured to meet the quality demands of the consumer while supporting the retailer throughout the process. Their corporate office is located in Indianapolis, IN with Operations, Design and Warehousing in Charlotte, NC and sales offices in Seattle and California. The company has been recognized for their efforts, with having been voted Soft Goods Vendor of the Year at Target the last two years and voted Apparel Licensee of the Year by Ford Motor Company for 2003.

Licensed Brands; Corona, Jim Beam, Champion Athleticwear, Ducks Unlimited, Chrysler, Chevrolet, Ford, Dodge, American Chopper, Monster Garage, West Coast Chopper, The Professional Bull Riders (PBR, Marvel (Spider-Man, Hulk & Punisher), NASCAR, Edelbrock, Holley, Mafia Motorsports, Busted Knuckle Garage, Miller Brewing Company and Goodyear

Private Label Customers; Target, Disney, Universal Studios, Cabelas, Sportsmans Warehouse, Bass Pro Shops, Gander Mountain, Rocky Mountain Clothing Company and Artic Cat

For additional information concerning H3 Sportgear, LLC please contact Ken Paradiso at 704.921.4785 x114 or e-mail kparadiso@h3sportgear.com

Leisure Technician, H3 SportGear, United States Beer Drinking Team (USBDT), Beer Radio, Beer Hall of Fame, Beer Television and University of Beer remind you to: "Think B4U Drink!"

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