Valentine’s Day Gets All Wrapped Up with PicturePaper™ Gift Wrap

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Couples can celebrate their love with new ValentineÂ?s Day personalized gift wrap.

Ashburn, VA (PRWEB) January 12, 2005 – announces the addition of five new gift wrap designs to help couples celebrate Valentine’s Day with unique expressions of their love. These designs, exclusive to, allow romantics to pick a Valentine’s Day wrapping paper, place a personal image onto the gift wrap with a few clicks of the mouse and have the personalized roll of gift wrap delivered in just a few days.

“PicturePaper™ provides a splendid finish to a carefully chosen Valentine gift and helps us to put our personality into the gifts we give,” said Chuck Rothermel, owner of “It can be a very personal present when given to a man and certainly would be heart-felt when received by a woman, and should help this special holiday end on a romantic note.” continually updates its gift wrap designs, which include choices for birthdays, weddings, anniversaries and holidays, keeping their wrapping paper choices fresh and dynamic.

The website provides individual sessions of interactivity with each customer. Powered by a unique web application, customers upload a picture from their computer, place it on a selected wrapping paper background, edit their picture for a custom fit and view a representative sample. The entire uploading, fine-tuning and ordering process takes only a few minutes.

Each order from goes directly to the company’s printing headquarters in Virginia, where the unique gift wrapping paper is individually printed on high-end, six-color printers that produce wrapping paper of near-photographic quality. The order is inspected by hand before it is rolled and prepared for shipping. uses professional designs under license from one of the leading retail suppliers of gift wrap, Shamrock Corporation, owner of Innisbrook Wraps and Shamrock Gift Wrap. Most orders are printed within two days and delivered between one and three days later. Customers can track the printing and shipping of their order through the website.

About PicturePaper™ is part of South River Trading Company, a family-owned and operated business. Chuck and Pat Rothermel founded the company after a family holiday turned nostalgic as the children prepared to disperse across the country following the gathering. Aside from the printing, which occurs at company headquarters in Ashburn, Va., the business is entirely web-based, allowing all three now-grown children to participate no matter where they live. Chuck Rothermel formerly spent more than 30 years in the technology and printing industry as a project manager and business executive. brought him out of retirement in search of creating smiles for others each day.

To view samples or to learn more about the company, visit

PicturePaper and South River Trading Company are trademarks of South River Trading Company. All other trademarks or registered trademarks are the property of their respective owners.

Contact Information:

Charley Rothermel

South River Trading Co.

703 723-4863

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Charley Rothermel
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