Hiring Sales Staff Who Will Be Top Producers Is Not That Difficult

Sales assessments and job matching help companies identify sales candidates that match the profile of their top producers, before they hire them. That means less turnover because they fit the job. Increased sales is the end result.

(PRWEB) January 16, 2005

“Every business owner and sales executive would like to have more top producers in their sales force, instead of the 80/20 rule where 80 % of the sales come from 20% of the sales force” says hiring expert Robert Cameron. He goes on to say’ “these same companies will often use a traditional hiring approach that is based more on “gut feel” than objectivity”. Do you see a pattern developing here?

The key to finding, identifying, and developing more sales people like your star performers is actually quite simple. “It’s called job matching” Cameron says. Take an in depth look, using behavioral based assessments, at what makes your top people successful and you will find a pattern. This is the key to unlock that problem of finding better sales representatives.

Cameron is CEO of Robert A. Cameron & Associates, a strategic business partner of Profiles International. His firm markets a unique sales assessment product called the Profile Sales Indicator™. Cameron says, “by using this assessment tool to create a pattern of your successful people you gain a major advantage in selecting and developing better sales reps”. This simple on line process helps take the guesswork out of hiring and developing employees.

Sales force productivity is a constant struggle. And if turnover is high you have a double edged sword. Lost revenue and increased turnover expense. Cameron says, “the use of this assessment enhances your traditional hiring approach. It doesn’t change it.” Often the idea of “change” causes managers to resist a new process. Cameron’s approach is a simple to implement and guaranteed to provide valuable information you currently aren’t getting from traditional approaches.

Profiles International, Inc. is the world’s leading publisher of employment-related assessments. Profiles International, Inc. has more than 800 representatives throughout the United States and in over sixty other countries. Its products serve the needs of business, industry, education, and government, by providing a means of getting the information employers can use to make better human resources decisions. The Profile Sales Indicator and the company’s other assessments are used for hiring, training, evaluating integrity, teambuilding, and succession planning.

The Profile Sales Indicator is available from Robert A. Cameron & Associates, Weston FL. Mr. Cameron works with employers to help them increase the effectiveness of their human resources departments and improve their company’s productivity and profitability.

They can be reached at 954-385-8701 or visit their website at http://www.racameron.com

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