The National Association of Railroad Passengers Gets On the Right Track With CBA

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The National Association of Railroad Passengers (NARP) has picked Carl Bloom Associates (CBA) to build membership support and awareness for its advocacy of improved rail service for the American public.

NARP is an individual-membership organization of railroad passengers and citizens who want more sensible transportation choices that include improved and expanded high-frequency intercity corridors and commuter rail lines interconnected by a national network of trains traveling longer distances.

NARP is leading the growing movement for more trains, faster and efficient service, and more destinations. NARP speaks for all people who believe passenger trains and modern transit systems are good for the economy, the environment, and quality of life in America – and should serve people at all economic levels.

NARP and its members want the government to increase rail resources and service, not to eliminate rail lines and restrict consumers’ ability to choose travel by train.

About CBA

Since 1976, CBA has been providing numerous industries with marketing strategy, creative and production services; lead generation for consumer mail order catalogs in food, fashion and interior decorating; circulation marketing and promotion for large and small magazines and newsletters; college alumni marketing and fundraising promotion; and on-line education.

CBA has enjoyed a long and successful history as an independent direct marketing company. It was only after a brief experiment in the 1980’s when CBA became part of a larger general advertising agency, that CBA “took itself back” and has flourished ever since.

CBA’s clients are located in every corner of the U.S., from New York City to San Francisco, New Orleans to Washington State, the Midwest and nearly every state in between.

In the nonprofit world CBA has served over 35 public broadcasting entities, public libraries, museums (such as MOMA and the newly opened National Underground Freedom Center in Cincinnati), social action organizations like Consumers Union (publishers of Consumer Reports), Friends of Animals, which protects domestic and wild animals from abuse and exploitation by hunters, corporations, government agencies and poachers, in the U.S. and internationally.

CBA’s subsidiary, The Loyalty Marketing Group, Inc. (LMG), provides incentive and recognition programs that help build relationships with client members and customers. CBA also offers complete and comprehensive web development and e-mail marketing through Loyalty eMarketing, LMG’s electronic media team. The latest project is a totally new multi-faceted web site for The Actors’ Fund of America, the national organization that supports everyone who has or plays a role in the entertainment industry – from help with housing for the unemployed, to providing health insurance for those without coverage and clinics for medical services.

For more information:

Call 914-761-2800 or fax 914-761-2744

Source: Carl Bloom Associates, Inc.

81 Main Street, Suite 101, White Plains, NY 10601

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Robert Bloom