NubyTech Introduces Rating System for Video Game Peripherals

NubyTech, maker of all the coolest game-centric licensed accessories out there, today announced that the company has set up its own rating system for its controllers. Although NubyTech makes products that kids love, such as their Dragonball Z and Yu-Gi-Oh! controllers, they also deliver gory or naughty creations based on some of the most mature video game titles on the market.

Los Angeles, CA (PRWEB) January 19, 2005 -- Naturally, NubyTechs Mortal Kombat Kontrollers are tailored with graphics depicting violent scenes, since the official joy pad wouldnt do justice to the original game franchise otherwise. Also natural is the bloody aspect of the Chainsaw Controller for Resident Evil 4 and the sexy attitude of the Dead or Alive girls on their limited edition controllers. This cant be avoided, since the company aims at being as loyal and faithful as possible to the content of the original franchise when creating its collectible items. NubyTechs teen and adult fans wouldnt have it any other way.

Mature-themed products will always be subject to controversy," says Paul Chen, President and COO of NubyTech. This led to our decision to create an appropriate rating system, filling a gap in the gaming industry." Software is rated by the ESRB to keep parents informed of the titles content, yet peripherals are not required to be either censored or black-listed. But until NubyTech entered the picture, theyve also never been so closely related to a particular games universe. Taking a pro-active approach, the company will now responsibly classify all its upcoming products using the following rating system:
N = Naughty -- suggested for ages 18 and up.
U = Universal -- suitable for all ages.
B = Bloody -- suggested for ages 17 and up.
Y = Young Adults -- suggested for ages 13 and up.

Fans can rest easy however, as NubyTech intends to continue delivering shocking and hard core gaming gear where appropriate. Putting this rating board in place will preserve the freedom of doing so... without disrupting the minds of sensitive audiences. More information is available at www.NubyTechRB.org

About NubyTech Inc.
NubyTech Inc., headquartered in Los Angeles, CA, is a leading manufacturer and designer of video game accessories for major gaming systems including the PlayStation2 computer entertainment system, PSP handheld entertainment system, Nintendo GameCube, Nintendo DS and Xbox video game system from Microsoft. NubyTech focuses exclusively on licensed accessory products and currently has over 20 licenses.

For more information visit us at www.nubytech.com

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