Jamestown, RI (PRWEB) January 22, 2005
Scott Anderson, CEO of Rescued Revenue LLC, a New York-based sales lead qualification campaign firm, writes of Rivers of Revenue, ÂThe best books always cause you to rethink the fundamentals...this is definitely one of those books.Â
Rivers of Revenue shows business managers, entrepreneurs and aspiring entrepreneurs how to Âfind the money,Â by understanding how customers buy and supporting their buying process. An educational, energizing, and life-changing tool, the book will empower those who want to successfully sell their ideas, skills, products, or services.
ÂKristin has always been way out ahead of most marketing observers because she fuses the ÂartÂ of marketing with actual revenue generation,Â continues Anderson in his review of Rivers of Revenue. ÂHer book reflects this fusion in a refreshingly unique way. ItÂs part parable, part thesis and part implementation guide.Â
The book's author, revenue generation coach Kristin Zhivago, is known as an expert on customer behavior. For 35 years, Zhivago has been helping company owners increase their revenues in the world's toughest, fastest-moving markets Â from technology to travel. As a monthly columnist and contributor to business publications since 1985, she has authored hundreds of articles and is a worldwide speaker on the subject of successful and ethical revenue generation.
With a five-star review rating on Amazon.com, Rivers of Revenue is published by SmokinÂ Donut Books and is currently available at http://www.RiversOfRevenueBook.com and Amazon.com. The hardcover book retails for $24.95 and is 336 pages. For more information or to schedule an interview with Kristin Zhivago, contact SmokinÂ Donut Books at 877-474-8738 or firstname.lastname@example.org.
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