Market-Vantage and Marketreach present "Turn Your Website into a Lead Machine"

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First seminar in upcoming series on integrated marketing will focus on attracting qualified traffic to your website, optimizing the interactive experience, and qualifying and sorting leads for follow-up.

Market-Vantage LLC and marketreach, inc. have aligned forces to announce the launch of their “Power-Packed Teleseminar Series” – a series of free one-hour teleseminars designed to help business managers and marketing professionals better understand how to leverage the Internet more completely to reach new and current customers.

The first teleseminar in this series, titled “Turn Your Website into a Lead Machine,” will launch on Wednesday, February 16, 2005 at 1:00pm Eastern (10:00am Pacific).

“Many companies that approach us already have an attractive web site,” explains Hans Riemer, President of Market-Vantage LLC. “Web-based marketing is evolving rapidly, and smart companies are learning how to best leverage this technology to generate awareness and augment the selling process. If your website is nothing more than an online version of your company brochure, then you’re missing out on some very cost-effective opportunities to build new business and lower your cost-of-sales.”

marketreach, inc., a marketing services company that specializes in the integration of web marketing with traditional marketing programs, has experienced the same challenges of educating their customers. “We’re receiving so many calls from companies who are saying ‘we’ve got a nice web site – what now?’ ” says Rod Griffith, Vice President and co-founder of marketreach, inc. “We’re anxious to help people better understand how to leverage the Internet and their websites so that they’re completely integrated with their more traditional marketing efforts, such as advertising, direct mail, and telemarketing.”

Since Market-Vantage are experts in how to attract the right visitors to your website, while marketreach, inc. are experts in how to qualify those visitors and convert them into real business, the opportunity to cooperate on a joint seminar series made perfect sense. This free, one-hour phone conference format, supported by downloaded visuals, is easy to participate in and is designed to get the maximum information packed into a small time commitment. The first of these monthly teleseminars will discuss some of the techniques and technologies that can be used to increase qualified traffic to your website, and turn those visitors into prospects or customers.

For further information on the Power-Packed Teleseminars or to register, visit:

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Hans Riemer
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