"Givers" Gain Most in Referral Networks
Asking What You Can do for Others Most Profitable in the End
Upland, CA (PRWEB) February 7, 2005 -- Its easy to envision a self-centered, slick, so-called networking type handing out business cards, shaking hands and telling people about what he does and why hes the best. According to the worlds largest referral networking organization, that type of person almost never makes it in a real network.
According to Dr. Ivan Misner, a business professor at Cal Poly in Pomona, CA, and CEO of the worlds largest networking firm, the type of person that profits the most from a large network of successful business people is the one whos primary goal is to help others.
Its not like were breaking new ground here," explains Misner, the law or reciprocity has been around in one form or another throughout the ages. 'As ye would that men should do to you, do ye also for his brother likewise is the ancient equivalent to 'what goes around comes around. At BNI, we simply say givers gain."
Misner says that early in the formative years of his company, he decided that the best way to demonstrate this deep, core value of the company was to give new and prospective members as many good referrals as possible as quickly as possible.
Asked what advice he might have for someone new to the world of networking, Misners advice is concise. Go into any networking relationship," he says, with a want to be of benefit to others. Youll will get yours in the end."
BNI (www.bni.com) is a referral networking organization, which at last count had over 3,600 individual chapters in 22 countries worldwide. BNIs Founder & CEO, Dr. Ivan Misner is the author of several books including the NY Times best-seller, Masters of Networking, (www.MastersofNetworking.com) and the recently released #1 best-seller, Masters of Success (www.MastersofSuccess.biz).
Contact:
Michael Drew
850-747-8188
promoteabook@comcast.net
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