Free Software for Analyzing Visitor and Pedestrian Numbers

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View real-time and historical trends in the number of visitors to shops, galleries, banks, exhibitions, etc.

Every People Counting system bought from Biodata now includes free analysis and reporting software. Called VisitorTrends Lite, this is easy-to-use with a range of interactive charting and information options.

Users can view real-time and historical trends in the number of visitors to shops, galleries, banks, exhibitions, etc. They can also create printable reports in PDF format. With just a few clicks presentation quality charts are produced. Users simply pick a start and end date, select a type of chart and choose which store's or area's data to view or combine.

There are many different types of chart to choose from, including line charts, bar charts, area charts and pie charts. Users can compare one shop's performance with another, or see trends for several display areas at once. They can also choose the time intervals over which they see data: for example number of people per month, per week, per day or per hour.

With VisitorTrends Lite managers can monitor performance and evaluate change. It provides the information to adjust staffing levels and opening hours to match customer flow. Advertising and marketing impact can be assessed and conversion rates in shops increased.

VideoTrends Lite is included free with every Video Turnstile people counting system: there are no ongoing charges. The Video Turnstile system uses CCTV to track people, and intelligent counting units to record the numbers. Systems start at £545, including everything needed to monitor a single doorway and free technical support for life.

Biodata Ltd has been designing data collection systems for over 30 years. They provide free technical support for life. All their people counter units are designed and manufactured on their premises in the UK and can be customised to the client's specifications. For more details see or contact Biodata at the address below.

Graham Collins

Biodata Ltd

10 Stocks Street

Manchester M8 8QG


Tel: 44 (0)161-834 6688

Fax: 44 (0)161-833 2190



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Jill Studholme