MarketingSherpa Landing Page Eyetracking Study Findings Teleconference Set for February 15th: Press, Agency Executives and Marketers Invited
MarketingSherpa to hold a free teleconference for interested Internet marketers on the top-line results of the new Landing Page Eyetracking Study. Participants to receive access to exclusive Eyetools Inc heatmap revealing how human eyes "see" a typical online marketing landing page. Access available at http://www.surveymonkey.com/s.asp?u=18386850910
(PRWEB) February 7, 2005 -- Warren RI: MarketingSherpa and Eyetools Inc are holding a press teleconference call February 15 2pmET/11am PR to annouce findings from their new Landing Page Eyetracking Study. Members of the press, online advertising agencies, and Internet marketers are invited to attend at no charge. To receive the number and passcode, go to http://www.surveymonkey.com/s.asp?u=18386850910
Conducted in Eyetools Inc laboratories in December 2004, MarketingSherpa's Landing Page Eyetracking Study reveals how the human eye "sees" a Web marketing page (commonly known as landing pages.)
Both eretail ecommerce and business-to-business lead generation landing pages were studied.
Findings include data on how Web site visitors view graphics and read copy. The affect of design and layout changes on reading and comprehension was also studied.
Teleconference attendees will be able to preview a colorful "heatmap" with actual findings from the Study. Presenters include Anne Holland, Publisher MarketingSherpa, Greg Edwards CTO Eyetools Inc, and Stefan Tornquist Metrics Editor MarketingSherpa.
To attend the teleconference, please register at this link for a free passcode and dial-in information http://www.surveymonkey.com/s.asp?u=18386850910
About MarketingSherpa (http://www.marketingsherpa.com)
MarketingSherpa is an award-winning publisher serving the advertising, marketing and PR community with exclusive Case Studies, Metrics Guide and Buyer's Guides. Call toll-free at 877-895-1717.
About Eyetools Inc (http://www.eyetools.com)
Eyetools provides tools and services to measure eye-movement as people look at webpages to quantify what people read, what they don't read, what they glance at, what they skip, and what they never see...and then we correlate this to their clicks, comments, and actions.
# # #
Bookmark -
Del.icio.us |
Furl It |
Technorati |
Ask |
MyWeb |
Propeller |
Live Bookmarks |
Newsvine |
TailRank |
Reddit |
Slashdot |
Digg |
Stumbleupon |
Google Bookmarks |
Sphere |
Blink It |
Spurl
|
