nParallel Hires Al Jessen as Senior Designer

MINNEAPOLIS, MN (PRWEB) February 14, 2005 -

– nParallel, the brand communication, merchandising strategy and display company headquartered in Minneapolis, has hired Al Jessen as a senior designer. He specializes in brand interpretation in the design of merchandising systems, point-of-purchase solutions and displays for nParallel’s retail and tradeshow clients.

“nParallel sparks with exceptional energy and talent,” says Jessen. “Creativity here is unbounded yet focused with precision on one primary goal: effectively communicating our clients’ brands.”

“Al has exactly what we look for as we grow our creative team,” says Shawn King, director, creative strategies, nParallel. “An inquisitive mind, imaginative design skills, proven experience in retail and tradeshow environments and solid project management abilities.”

Prior to joining nParallel, Jessen was assistant creative director at Dimensional Brands, Minneapolis, Minn. He designed retail and themed environments, exhibits and stage sets, and signage for a range of clients, including ConAgra Store Brands, Jennie-O Turkey, Lifetime Fitness and Target Corporation.

About nParallel

Brand marketers and retailers know that store designs, merchandising systems and tradeshow displays enhance the brand experience, engage customers and drive sales – if they are planned with imagination, then skillfully crafted. But, too often, unfocused planning, uneven execution and unexpected costs squeeze the creative spark out of their most promising concepts. The alternative? nParallel (http://www.nparallel.com), the brand communication, merchandising strategy and display company – a new firm with twenty years of creative achievement. Whether the venue is a retail store, mobile marketing or a tradeshow, nParallel fulfills the big-picture vision while keeping a sharp eye focused on the details of disciplined production and the budget bottom line. Seeking uncompromised excellence? Call 952.886.7140.

Note to Editors: Photos of Jessen are available upon request.

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