RETAILtech -- A New Retail Experience in the CEE Region

The Central and Eastern European Retail and Wholesale Congress

(PRWEB) February 19, 2005 -- marcus evans' RETAILtech 2005 congress takes place at the Budapest. The event will provide an exclusive opportunity to learn, understand and evaluate the retail industry in Central and Eastern Europe. Vendors are already confirmed from ten countries all over Europe, introducing the latest technologies to the Central & Eastern European marketplace.

As Central & Eastern Europe is an incredibly price-sensitive market with consumer behaviour heavily influenced by even small differences, the retailer that can offer the same product at a lower price will gain market share. The key purpose of any investment in technology is that it improves the efficiency of an organisation and creates a competitive advantage. RETAILtech will provide the cutting edge for retailers in improving the efficiency of their operations and will give vendors a better understanding of the challenges that their customers face.
The RETAILtech conference will address the main challenges to senior management of retail companies in Central & Eastern Europe. The 2005 programme includes Retail Technology but has been expanded to cover Supply Chain, Multi-Channel Retailing, Sales and Marketing providing significant business information of direct relevance to the entire retail industry in the region. The aim of the conference is to assist retailers in learning more about best practice throughout Europe as well as identifying the key trends and market developments that will shape their future.

marcus evans congresses specialises in the research and development of strategic events for business executives. From our international network of 31 offices, marcus evans produces over 1000 event days a year on strategic issues in corporate finance, telecommunications, industrial technology, life sciences, transportation, capital markets and business improvement. Above all marcus evans provides clients with business information, knowledge and direct sales opportunities that enable them to sustain a competitive advantage and make a positive contribution to their success.

For further information please email rte@marcusevanscy.com

1-2 June 2005
RETAILtech Congress 2005
Budapest Arena, Budapest, Hungary
http://www.retailtechcongress.com

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