AskMen.com Reaches Milestone For Top 99 Most Desirable Women List

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Over 1,000,000 people visit launch of 2005 Top 99 feature on leading menÂ?s lifestyle website.

Our expectations were certainly high, because our sincere belief was that this was our best list yet, what with the quality of the content and the new gallery feature that allows visitors to surf through great shots of the women. Nonetheless, the amount of visitors to the feature has gone beyond all projections so far.

AskMen.com, the leader in online men’s lifestyle content, announced today that the 2005 Top 99 Most Desirable Women List drew over 1 million readers in the first 3 weeks subsequent to the launch of the feature on January 25. For instant access to the list, visit http://www.askmen.com/women/2005_top_99/index_pr.html.

The highly anticipated list was unveiled with the help of AskMen.com in-site promotion and numerous other partners both online and offline and garnered over 200,000 readers on the first day alone. Subsequent days also pulled in record amounts of visitors to the feature, which has gained considerable traction over the past few years as the list of preference for determining the world’s most desirable women.

In a year when Lindsay Lohan, Paris Hilton, Britney Spears, and Jessica Simpson were the focus of inordinate media scrutiny, Adriana Lima, a model from Brazil, drew the distinct honor of Most Desirable Woman of 2005. In a record display of participation on AskMen.com by an audience of over 5 million monthly unique visitors, in excess of 250,000 ballots were cast over a two-month period, which certainly helps to illustrate the consequent popularity of the feature.

The success of the list reinforces the modern notion of the urban, sophisticated male who seeks women for reasons beyond good looks. Readers were quick to praise the transparency of the voting results and welcomed the input of AskMen.com’s staff in the selection process.

"The reader response to the 2005 edition of the Top 99 has been tremendous," says Ricardo Poupada, President and Editor in Chief of AskMen.com. "Our expectations were certainly high, because our sincere belief was that this was our best list yet, what with the quality of the content and the new gallery feature that allows visitors to surf through great shots of the women. Nonetheless, the amount of visitors to the feature has gone beyond all projections so far."

The idea for the Most Desirable list began in 2001 to counterbalance the excess of "most sexy" and "most beautiful" lists that were rampant at the time. The key was to have AskMen.com readers select women they would consider suitable relationship material or fun to date, rather than popular just for sex appeal. As a result, women such as actress Elisha Cuthbert, Oscar winner Jennifer Connelly, actress/singer Mandy Moore, and Grammy winner Alicia Keys made waves on the list this year. While popular favorites such as Pamela Anderson, Halle Berry and Angelina Jolie made their mark, model Josie Maran and past winners Charlize Theron and Monica Bellucci did manage to crack the top ten and ensure good company for Victoria’s Secret Angel Adriana Lima.

About AskMen.com

AskMen.com is the leading website for men in the world, with over 5 million unique monthly readers. A foremost content provider with an archive of over 11,000 articles available for free online, the site updates daily and features over 200 new articles a month across a variety of sections: Dating & Love, Sexuality, Celebrity Profiles & Interviews, Health & Sports, Fashion & Lifestyle, Power & Money, and Entertainment. AskMen.com also publishes daily features such as the Cool Site of the Day, Joke of the Day, Fact of the Day, Quote of the Day, Question of the Day, Video of the Day, and Gadget of the Day. The annual Top 99 Most Desirable Women feature is a popular draw on the site.

AskMen.com hosts an active and popular online community with over 25,000 members. A recent competitive analysis by HitWise™ concluded that the site has a 34.58% market share of all Web surfers with an interest in men's lifestyle content. AskMen.com has had content partnerships with the likes of MSN, AOL, Netscape, CompuServe, Univision, Overture, Lycos Asia, and more. For more information, visit http://www.askmen.com/.

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Ashkan Karbasfrooshan

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