Dallas, TX (PRWEB) February 26, 2005
Contrary to widely held industry beliefs, U.S. consumers are not overwhelmingly antagonistic toward the concept of copy-restricted music CDs, provided these CDs come with the proper incentives, according to Parks AssociatesÂ forthcoming report Digital Rights: Content Ownership and Distribution.
Among respondents in Parks AssociatesÂ survey Profiles of PC Usage, when given a choice between a normal music CD and a Âcopy-onceÂ CD priced $5 less, 33% of those who do not rip CDs and 27% who rip CDs preferred the copy-once CDs.Â
ÂThe music industry proceeded with the idea of copy-protected CDs very cautiously last year, releasing only 10 million in the U.S.,Â said Harry Wang, research analyst at Parks Associates and author of the forthcoming report. ÂThey were slow to deploy out of the concern that consumers would reject such a product. But our research indicates that it might be time for the industry to promote copy-protected CDs more aggressively, provided they can find the right price points, or other incentives that will attract consumers.Â
ÂCD piracy has been a serious problem for record labels,Â Wang continued. ÂThe music industry has long been looking for a solution to balance content ownerÂs interest to protect copyrights and consumerÂs need to enjoy music in the ways that they want. The copy-restricted CD is one such move. Our findings might indicate the start of a transition for consumers to embrace the concept of copy-restriction in music consumption.Â
According to Digital Rights: Content Ownership and Distribution, the long-term success of any digital rights-enabled solutions depends on such a balance, and equally important, a good user experience that meets consumersÂ expectations.
Digital Rights: Content Ownership and Distribution provides an in-depth look at the significant issues, technologies, and players in the digital rights management (DRM) industry. It analyzes different stakeholdersÂ interests, reviews a variety of technologies, discusses current DRM-enabled content distribution models, and provides insights about future DRM adoption trends. Moreover, the report profiles key players in the DRM industry and features consumer data from several recently completed primary studies conducted by Parks Associates.
For additional information on Digital Rights: Content Ownership and Distribution, visit http://www.parksassociates.com or contact 972-490-1113 or firstname.lastname@example.org.
About Parks Associates: Parks Associates is a market research and consulting firm focused on all product and service segments that are ÂdigitalÂ or provide connectivity within the home. The companyÂs expertise includes home networks, digital entertainment, consumer electronics, broadband and Internet services, and home systems.
Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, multiclient studies, consumer research, workshops, and custom-tailored client solutions. Parks Associates also hosts Fall Focus and co-hosts ConnectionsÂ (in partnership with the Consumer Electronics Association) each year. http://www.parksassociates.com.
Contact: Jenny Barrett
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