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All Press Releases for March 11, 2005 Subscribe to this News Feed    
 

Google is Scumware Operator

Google's new Toolbar is considered Scumware by 100% of those questioned in a new study.

(PRWEB) March 11, 2005 -- Google have released a new toolbar that changes a website's content to include links to sites it deems appropriate. Strange Logic undertook a user analysis session to understand how the average web surfer felt about this.

When asked, "do you feel more inclined or less inclined to search at Google now that you are aware of the toolbar functionality", 84% of the survey panel said they are less inclined than before being made aware of the toolbar.

"The most interesting statistic is that 100% of those interviewed say it exhibits the same negative credentials as scumware applications", says Jason Duke Managing Director of www.StrangeLogic.com, a British search engine technology company.

Google can take heart that the general perception of the company did not change for 75% of the participants.

The full details of the study are available at
http://www.strangelogic.com/google/ and http://www.threadwatch.org/node/1758

About Strange Logic: Strange Logic is a leading Search Engine technology company who closely works with the University of East London, specialising in increasing their client's financial bottom line through understanding search engines.

For more information contact:
Media Department
StrangeLogic.com Limited
Tel UK: +44 208 598 2280
E-mail: jason@strangelogic.com

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CONTACT INFORMATION
Jason Duke
Strange Logic
442085982280
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