Major Market Radio Personality Goes PodCasting for Profit

Los Angeles radio personality is now on fire reaching the global marketplace teaching online business owners the art of effective Internet Marketing via PodCasting with his new online marketing podcast.

Portland, OR (PRWEB) March 12, 2005 -- Yes, today's hottest online trend "podcasting' is catching on and doing so at Mach speed. Los Angeles radio personality and Internet Marketing expert, Tony Marino has added a whole new twist to the meaning of Internet Marketing and the art and science of podcasting. His Internet Marketing, PodCast Radio Show is now heard around the world.

Internet Marketers from novice to seasoned professional are flocking to find out what surprise guest awaits within the wings of the PodCast Radio Show, Marketing Green Room. "I used to always wonder what big star would pop out of TV legend, Dean Martin's closet with each new show. That's where I gleaned the idea for our PodCast Radio Show, Marketing Green Room. Our listeners never quite know who may be lurking there to join us on the show. It's amusing to read and hear the responses", says Marino.

The focus behind the PodCast Radio Show - Live from the PodCast Marketing Promenade is to teach, inspire, inform and guide today's online marketing enthusiasts. "Let's face it, if you are doing business on the Internet, you better have your ducks in a row", according to Marino.

The PodCast Radio Show is taped on an almost daily basis and provides an almost live feel due to the fact that the show is posted on the PodCast Radio Show site within minutes of the show's taping thanks in part to one of the Internet's most recent technologies, podcasting.

Podcasting was developed in part thanks to Adam Curry's original iPodder script and the success it fostered since [2 (http://ipodder.org/history) August, 2004.

The term "podcasting" was first used by Dannie J. Gregoire on September 15, 2004 to directly describe the "automatic download and synchronization" idea that Adam Curry had developed. Gregoire had registered domain names associated with podcasting including podcasting.net (http://www.podcasting.net/). That usage was discovered and reported on by Dave Slusher of the Evil Genius Chronicles [3 (http://groups.yahoo.com/group/ipodder-dev/message/41) and Adam Curry [4 (http://cloud2.urj.nl/gems/DSC-2004-09-21.mp3).

Adding to a number of ad-hoc, proto-podcasting techniques for automatically downloading audio files, podcasting proper became popular through association with blogs (in particular MP3 blogs), the XML-based file format called RSS (Really Simple Syndication), and the polling applications called feed readers or news readers that poll and download RSS files.

Blogs, often being self-published websites, provided a convenient means for individuals to self-publish audio files online. RSS already gave websites and blogs a means to summarize or list new content added to the site. Individuals already used RSS to poll websites for new content. Thus, the addition of audio file listings to RSS, and the addition of audio file downloading to RSS feed readers built upon the feed reader's existing methods for polling and downloading files, and upon the existing "reader driven" interaction with content publishers.

The PodCast Radio Show can be heard all across the Internet and by visiting the PodCast Radio Show web address, http://www.PodCastRadioShow.com

# # #