Still Gaga Over Google? See Why Users are Flocking to TrueLocal

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TrueLocal launched its local search tool ; offering superior local results for anything from restaurants to plumbers as well as detailed product searches such as dim sum, cabernet sauvignon or running shoes. TrueLocal connects users to actual storefront businesses with greater accuracy through its excellent data and outstanding design.

TrueLocal’s full text search function makes looking for Barbie dolls or teeth whitening anywhere in the U.S. as easy as apple pie. TrueLocal’s results are of actual brick and mortar businesses enabling online users to better find offline information. Whether you’re looking for a hardware store or a specific lawn mower, the results provide comprehensive contact information, web links as well as maps and weather reports to connect users to local businesses.

“All aspects of TrueLocal ( were designed to be simple, uncluttered and user friendly. Users are impressed by the ease, speed and depth of searching that TrueLocal offers,” says Jake Baillie, TrueLocal’s Product Manager. When asked what makes TrueLocal already so popular, Baillie responds, “To get the real answer you’ll have to ask the thousands of people searching on it everyday. We believe it’s our accuracy, the ability to find anything through full text searching and a design and layout that is unique and friendly that attracts users and makes them return. “

About TrueLocal

TrueLocal takes robust franchise and business data and indexes only ‘physical’ storefront businesses to offer more relevant and accurate local business results, which are uncluttered and spam free. Currently indexing over 50 million pages, TrueLocal users can search for anything in their neighborhoods including products and brands through full text searching. TrueLocal is the local search tool that is results driven, user friendly and truly local.

Media Contact

Christa Roettele, Marketing Coordinator, TrueLocal

Toll free: 1-866-436-7446 ext. 236


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Christa Roettele
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