Vancouver, BC (PRWEB) March 16, 2005
Increase your business and client base without increasing your stress level. Promote and grow your business while maintaining your personal integrity. These things are possible in todayÂs competitive world, thanks to an innovative way of marketing yourself Â by letting others do it for you!
For a small business owner, itÂs a tricky thing to navigate Â how do you grow your business without selling your soul? YouÂre a doctor-dentist-lawyer - name your profession, not someone trying to make a quick buck. The idea of ÂsellingÂ yourself leaves you with a bad taste in your mouth.
Do you have to stay satisfied with your small, insufficient client base?
Absolutely not, says Dr. Ian Johnson, the author of ÂMarketing SolutionsÂ and an expert in professional practice management. Through his seminar, ÂThe Art of Natural Marketing,Â Dr. JohnsonÂs innovative techniques will help you to build your business without breaking your spirit, or your bank account.
Dr. Johnson calls the concept Collaborative Marketing Â Partnering for Profit by finding and building a community of clients through honest, hard work, and impressing them to such a degree, they sing your praises to everyone they meet. They do the marketing for you.
IanÂs book, ÂMarketing SolutionsÂ shows you how to grow your professional practice with influence and integrity by mastering the keys to success. It gives a detailed description of the nine-step process for creating communities of your collaborative marketing connectors. Newly published, the book is available on the Internet at http://www.we-q.net/marketing/collaborative_marketing.htm
In Dr. JohnsonÂs professional development workshop, ÂThe Art of Natural Marketing,Â youÂll learn how to stop selling to potential clients, and instead help them to buy through an understanding of the emotional stages of the buying process. Learn how to prospect for new clients Â and what the secret ingredient is to get them to buy from you. ÂWhether you like it or not, your challenge is to be remarkable, stand out from the crowd and get noticedÂ says Dr. Johnson.
Once you have those clients, discover how easy it is to get them to buy more of your products and services Â becoming a Âvalue-addedÂ client. These are the customers who will become your advocates in the marketplace, a ÂcompanyÂ of marketing professionals invaluable to you for one simple reason Â theyÂre believable because theyÂre not getting paid.
Collaborative marketing will help you grow your business with integrity, leaving you with the time to practice your craft Â which is why you got into the business in the first place!
In our fast-paced society, inundated with print, broadcast and online media, potential clients are Âsold toÂ almost every minute of their day. To succeed in business today, stop selling harder and start marketing smarter. Building relationships with a client base that will take your message to the masses is the key component of collaborative marketing Â your business cannot survive without it.
Seminar Details and Registration:
Dr. Ian JohnsonÂs seminar ÂThe Art of Natural MarketingÂ will be held:
Saturday, April 16th, 2005 at 9:30 AM
100-2245 West Broadway, Vancouver, BC, Canada
Book Details and Buying Information:
Marketing Solutions - How To Grow Your Professional Practice
Influence + Integrity: Mastering The Keys To Success - By Doctor I. Johnson
100 pages; spiral bound; ISBN 0-9736756-0-8; $28.95 Canadian
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