Web Marketing Association to Name Best Travel Website of 2005

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The Web Marketing Association announces the call for entries for its 9th annual international WebAward Competition (http://www.2005webaward.org), the InternetÂ?s premier award competition. The travel industry represents a significant category in the WebAward competition, and the Web Marketing Association will again be honoring the Best Travel Web site of 2005. The deadline for entry is June 1, 2005.

The Web Marketing Association announces the call for entries for its 9th annual international WebAward Competition (http://www.2005webaward.org), the Internet’s premier award competition that judges website development against an ever increasing Internet standard of excellence and against peer sites within an industry. The travel industry represents a significant category in the WebAward competition, and the Web Marketing Association will again be honoring the Best Travel Web site of 2005. The deadline for entry is June 1, 2005.

“The travel industry is very competitive when it comes to Web development and companies can benefit from the independent evaluation of their efforts that the award judges provide,” said William Rice, President of the Web Marketing Association. “That is the goal of the WebAward Competition - to provide a forum to recognize the people and organizations responsible for developing some of the most effective websites on the Net today. Winning a WebAward also provides a great opportunity to market your success to the outside world.”

Here are some of the past WebAward winners in travel related categories:

Best Travel Website

  • 2004 Seabourn Cruise Line
  • 2003 Excalibur Las Vegas Resort Hotel and Casino
  • 2002 Royal Caribbean Alaska
  • 2001 Experience British Airways (Best of Show Winner)

Best Airline Website

  • 2004 AirTran Airways - E-Annual 2003
  • 2003 Jetsgo.net
  • 2002 Air Jamaica
  • 2003 Cathay Pacific Airway

Best Hotel and Lodging Website

  • 2004 The New York Palace Web Site
  • 2003 Le Meridien Hotels & Resorts
  • 2002 Simpson House Inn
  • 2001 Four Seasons

Best Regional Website

  • 2004 Official Tourism Site of the Land of Valencia
  • 2003 Atlanta Convention & Visitors Bureau
  • 2002 Buffalo Niagara Convention & Visitors Bureau Website
  • 2001 http://www.ozarkmountainregion.com

A complete list of past winners and the entry form for companies who wish to compete for 2005 honors can be found at http://travel.webaward.org

Web sites are judged on design, innovation, content, technology, interactivity, navigation and ease of use. Each WebAward entry is judged against other entries in the category and then against an overall standard of excellence. The Best of Industry WebAward, a handsome plaque with the image of the winning site embossed, will be given in each of the 90 industry categories, including financial services, small business, travel, advertising, transportation, and healthcare.

The competition’s highest honor, the 2005 WebAward Best of Show, will be given to the one site that the judges believe represents outstanding achievement in Web development. Last year’s Best of Show winner was Arc Worldwide (http://www.arcww.com) for their work on Behr Paint Interactive. (http://www.behr.com)

The Web Marketing Association will also recognize the interactive agency winning the most awards in the competition with the Top Interactive Agency WebAward. The 2004 Top Agency award was presented to Arnold Worldwide (http://www.arnoldworldwide.com) for their many outstanding achievements in Web site development.

Judging for the WebAwards will take place in July and August, and winners will be announced in September, 2005. Judges will consist of a select group of Internet professionals who have direct experience designing and managing corporate web sites –including members of the media, advertising executives, site designers, content providers and webmasters – with an in-depth understanding of the current state-of-the-art in Web site design and technology. Past Web Marketing Association WebAward competition judges have included top executives from leading corporations, institutions and media organizations such as Ogilvy Interactive, Saatchi & Saatchi, Blattner Brunner, Comedy Central, Sun Microsystems, Refinery, Euro RSCG, EPB Interactive, New York Post Interactive, The Cincinnati Enquirer, J. Walter Thompson, Xerox, Art Institute of Pittsburgh, Modem Media, Answerthink, and Zentropy Partners.

The 2005 WebAwards are sponsored by Burst! Media, PRWeb, Burrelle’s/Luce, O’Dwyer’s PR Daily, NewsUSA, Small Army Marketing Services, Perseus Software, Line56 Media, OddCast, AdTools, Inc. and PRWeb.

About the Web Marketing Association

The Web Marketing Association is working to create a high standard of excellence for Web site development and marketing on the Internet. Staffed by volunteers, it is made up of Internet marketing, advertising, PR and design professionals who share an interest in improving the quality of Website development. Since 1997, the Web Marketing Association’s annual international WebAward Competition has been helping interactive professionals promote themselves, their companies, and their best work to the outside world. Now in its ninth year, the WebAward Competition has become the premier award event for Web developers and marketers worldwide.

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