The Contemporary Kitchen Meets Its Match in New Stainless Steel Cookware from Calphalon

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Fashion and Food Fuse in new Calphalon Contemporary Stainless

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Toledo, OH (PRWEB) March 16, 2005 – A recent survey on home entertaining reveals that the kitchen is now the social center of American homes, with 85 percent of consumers reporting that party guests always or frequently end up in the kitchen. In response to this powerful trend, consumers are focusing greater attention on the details of kitchen style. Now, style-conscious home chefs with a penchant for all things modern have a new line of cookware to accent their well-dressed kitchens: Calphalon Contemporary Stainless.

Calphalon Contemporary Stainless is the first high-performance stainless steel cookware to bring stunning, contemporary design into the home kitchen. Crafted from lustrous, brushed stainless steel and featuring clean lines and curvaceous silhouettes, Calphalon Contemporary Stainless expresses the very soul of modern style. Sweepingly sexy, sculpted handles and subtly domed glass covers lend additional panache to each piece.

“We created this collection for people who are passionate about great design—people who get a thrill from having beautiful things in the kitchen,” says Paul Angelo LoGiudice, Director of Product Design for Calphalon. LoGiudice notes that the cookware’s sensuous shapes and smooth reflective surfaces are the perfect complement to the steel, glass and polished stone textures that dominate contemporary kitchen design.

Along with sophisticated style, Calphalon Contemporary Stainless offers the aspiring home chef sophisticated performance. The pans are designed to enable cooking enthusiasts to emulate the professional chefs they admire.

Features of Calphalon Contemporary Stainless

•    Distinctive, Contemporary Design: Calphalon Contemporary Stainless makes a striking statement on the stovetop, on the table and when displayed on pot racks, open shelves or in glass-front cabinets.

•    Versatility: Vessel shapes are suitable for a wide variety of techniques and recipes—and for serving in style, too.

•    Performance: Tri-ply construction (the choice of many professional chefs) offers great cooking results on the stove, in the oven and in the broiler. A full aluminum core, sandwiched between the stainless steel interior and exterior of each pan, provides superb conductivity and even heating throughout the vessel.

•    Convenience: Long handles stay cool and comfortable on the stovetop and glass lids make it easy to keep an eye on what you’re cooking. Calphalon Contemporary Stainless is also dishwasher-safe for easy clean-up.

Calphalon Contemporary Stainless is available at Macy’s department stores and other fine retailers nationwide. The cookware comes in 8- and 10-piece sets and a wide selection of open stock pieces. Suggested retail prices range from $39.99 for the 2-quart chef’s pan to $499 for the 10-piece set. For more in-depth product information visit http://www.calphalon.com.

Contemporary Style Search Contest Calphalon is hosting an exclusive contest on its web site http://www.calphalon.com to inspire and recognize people who have demonstrated exceptional contemporary creativity in arranging, accessorizing, decorating or equipping their kitchens. Five grand prize winners will each receive a Calphalon Contemporary Stainless Steel Kitchenwares Prize Package worth almost $2000 that includes Calphalon Contemporary Stainless cookware, cutlery, and utensils.

Interested individuals are invited to enter the contest online or by mail by sending in photos of their kitchens along with a short essay describing how their kitchen demonstrates contemporary creativity. The contest runs through June 11, 2005. Visit http://www.calphalon.com for more details and official contest rules. Official rules are also available at Calphalon Consumer Relations at 1-800-809-PANS (7267). No purchase is required to participate.

About the Calphalon Group

Based in Toledo, Ohio, The Calphalon Group is the leading manufacturer of professional quality cookware, cutlery, bakeware and kitchen accessories for the home chef. The company is a division of Newell-Rubbermaid.

Contact:

Lisa Pierce

Dome HK

(312) 836-2900

lisap@domehk.com

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Dome HK
312-836-2900
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