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Sales of Riverdeeps Destination Success Up 63% in 2004

Sales of Destination Success, Riverdeeps award-winning comprehensive math and reading solution for K-12 schools, grew 63% in 2004, the company has announced. The company credits the upswing in sales to districts looking for effective ways to meet the mandates of No Child Left Behind (NCLB).

San Francisco, CA (PRWEB) March 18, 2005 -- Sales of Destination Success, Riverdeeps award-winning comprehensive math and reading solution for K-12 schools, grew 63% in 2004, the company has announced. The company credits the upswing in sales to districts looking for effective ways to meet the mandates of No Child Left Behind (NCLB).

Riverdeeps internal sales data reinforce the recent claim in the Department of Educations National Educational Technology Plan that NCLB is driving districts to more tech spending. Destination Success has proven to be successful with all kinds of students," said Gail Pierson, Riverdeeps Chief Education Officer. It is particularly effective with underperforming students who need individualized help. Thats probably why our data show that districts with failing schools are most likely to adopt Destination Success," she said.

Districts that need to improve school performance are looking for new solutions that will effectively meet each students learning needs and improve test scores rapidly," Pierson said. Often they turn to technology-based solutions to get the kind of flexibility, speed and interactivity they need. Thats why some of the nations largest districts have recognized that Destination Success can help them meet NCLB mandates," Pierson said.

Destination Success has recently been adopted by a number of major school districts, including Floridas Miami-Dade, Pinellas and Palm Beach Counties, as well as the San Antonio (TX) Independent School District.

The ability of Destination Success to administer standards-correlated assessments and prescribe interventions is particularly attractive to districts, Pierson added. Schools desperately need to know how well each student is mastering standards-mandated content, and they need to know exactly how to help those students that need it," she said. Most of all, they need that information in time to do something about it. Destination Success is one of the few solutions that provide that information."

About Destination Success
Destination Success is a critically needed solution for bringing a diverse student population to the same high level of academic achievement -- in as little as 90 days. The Destination Success solution consists of Riverdeeps award winning courseware, Destination Math and Destination Reading, learning management system and professional services. Destination Success empowers educators with both the tools and
the training necessary to provide effective, standards-based instruction and assessment in order to effectively administer individualized instruction in a real-world classroom.

About Riverdeep
Riverdeep Inc., A Limited Liability Company, with offices in Dublin, Ireland, San Francisco, California, and Cedar Rapids, Iowa, is a leading publisher of interactive products focusing on education and personal productivity for the consumer and school markets. Riverdeep's rich portfolio of interactive award-winning products feature such well-known brands as the Destination Success solution, which includes Destination Math® and Destination Reading®; The Print Shop®; Reader Rabbit® and Kid Pix®. For more information, call toll free 888-242-6747 or visit www.riverdeep.net.

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Scott Knickelbine
LOWNIK COMMUNICATION SERVICES, INC.
800-710-3600
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