Backless Lingerie Intimate Apparel and Website Meet with Overwhelming Success

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Less than a month since its launch, Backless Lingerie has already become a runaway success with women of all ages, from New Zealand to Canada and beyond. The revolutionary new backless panty, available at, has confirmed the demand for sexy, discrete panties that never show, no matter how low your jeans are

They’re sexy, they’re fashionable, and they provide the solution to a common dilemma facing fashionable women everywhere: Backless Lingerie. A revolution in women’s underwear, Backless Lingerie enable any woman to wear the lowest cut jeans or the sheerest gowns without ever showing a telltale panty line or thong.

Backless Lingerie have been a runaway success since they hit the market in early February 2005. Mere weeks since the retail website launched, these unique panties are flying off the shelf. Online orders are increasing every day -- a testament to the patented design that enables women to wear any style with complete confidence.

Comfy and sexy in equal measure, Backless Lingerie are a classy alternative to a thong or g-string. This revolutionary new design features adjustable leg bands that sit snugly beneath your buttocks, holding Backless Lingerie in place. No matter what you wear, Backless Lingerie remain comfortable and discrete; but unlike thongs, they never ride, shift or wedge.

“We were very pleased with how quickly sales picked up once the Backless Lingerie retail website went live,” said Matthew James, CEO of the Backless Brief Company. “It goes to show that a good product speaks for itself. With Backless Lingerie, not only do we offer a solution to a common fashion dilemma, but we offer a solution that has style and panache. The result is a popular product that fashionable women need and enjoy.”

About Backless Lingerie

Designed by a woman, Backless Lingerie ( is a patented and trademarked undergarment, enabling fashionable women to dress with style, comfort and confidence. The revolutionary, adjustable design of Backless Lingerie ensures that anyone can wear the lowest cut jeans and the sheerest gowns, without ever worrying about revealing panty lines and thongs.


Nicky Senyard

CEO, Share Results

+1 (514) 849-8595


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Nicky Seynard