Leveraging Expertise of Statistical Data Mining

Marketing Analytics and Marketing Data Management Services for integrating, analyzing and interpreting customer data

(PRWEB) April 9, 2005 -- Marketics http://www.marketics.com/ is a premier provider of leading edge Marketing Analytics and Marketing Data Management Services for integrating, analyzing and interpreting customer data. Marketics is headquartered in Bangalore, India, and works with global marketers and allied services organizations. Marketics has offices in the United States and in the United Kingdom.

We deliver superior, faster and cost-effective solutions that drive smart marketing strategies, efficient plans and measurable ROI. Our best-in-class processes leverage the expertise of statistical data mining specialists and marketing domain professionals.

Our goal is to help our clients improve marketing effectiveness of global marketers. We call this Actionable Analytics® http://www.marketics.com/benefits_4.html and is defined as the "the optimum set of activities required to convert data into actionable intelligence". We add value at every stage of the data management process chain.

Marketics value statements

On people
- Attract exciting people who demonstrate high degree of honesty, ethics & self-respect
- Have the courage to stand up to their beliefs
- Are passionate

On work
- Do fabulous work and be known around the world for our innovativeness
- Constantly question "the way things are done around here"
- Meeting deadlines = Religion
- Dot the "I's", cross the "t's", answer the phones promptly, send out error-less invoices / e-mails, and in general never forget that GOD is in the details
- Have a supportive, zany, laughter-filled environment where people support one another and politics is as absent as it can be...

On clients
- Work with exciting customers who turn us on and stretch us, from whom we can learn, with whom we enjoy associating, and who pay their bills on time
- Care for clients (and they'll care for us!)
- Grow via creative, high-quality services and the acquisition of terrific clients - not via growth for growths sake
- Sack dud clients

# # #