iData Technologies Adds Search Engine Optimization Features to Synapse Publisher CMS

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iData Technologies, the developer of the Synapse Publisher(TM) content management system announced today the launch of Synapse Search(TM), an application with support for a rich set of Search Engine Optimization (SEO-CMS) features which allow non-technical users to create content optimized to be found and ranked well by Internet Search Engines.

With the release of Synapse Search(TM), iData Technologies takes the lead in Internet Search Engine Optimization (SEO) for Web Content Management Systems (WCMS) by offering tools designed to allow content authors (who are typically not knowledgeable about SEO) to create optimized Web content which will perform well in Internet search engines. Synapse provides users with a friendly "SEO dashboard" to guide them through creating optimized content with appropriate characteristics (such as keyword density, image ALT tags, URL text etc).

Most traditional CMS packages create content which is essentially invisible to Internet search engines because the engines see it as dynamically created and avoid it. Older CMS packages also fail to create title and other HTML meta tags that search engines use to help classify and rank content. Previous versions of Synapse Publisher(TM) allowed users to specify "friendly" or keyword-rich, relevant, human-readable URLs for site pages, and in this way already supported more search optimization functionality than all but a few CMS packages. With the release of Synapse Search(TM), iData takes the next step in SEO for CMS.

To learn more about the complete Synapse suite of solutions for search engine optimization, web content management, event management and opt-in email, please visit http://www.idatatechnologies.com/CMS_SEO_Products.

About iData Technologies(TM)

(http://www.idatatechnologies.com)

iData Technologies(TM) is a software development and Internet business enablement firm based in Cleveland, Ohio. iData develops solutions designed to put the Web to work for our clients through Web marketing and promotion, business process automation and knowledge management. iData is the developer of the Synapse Web Suite(TM) of Web content management and application development tools.

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Mark Reichard