The Swan’s Health & Fitness Expert Debbie Siebers Crows about New Men’s Fashion Collection

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As worldwide attention to her website and fashion collections continues to soar, Debbie Siebers speaks up about her new menÂ?s collection, partner Kerry Gordy, and their shared vision for the brand.

Los Angeles, CA (PRWEB) April 18, 2005 – Long recognized as one of the health and fitness industry’s brightest stars, Debbie Siebers today announced, the April 20, 2005 debut of her DS Sport Men’s Collection, through her website

“My vision was to create a men’s athletic sportswear collection which also is suitable for every day wear,” explains Siebers. “I want the men that wear my clothes to feel confident, comfortable and masculine. Men are definitely not going to want to limit themselves to only wearing these items at the gym. You could say this is a lifestyle collection.”

The DS Sport Men’s Collection’s primary focus is on comfort. Sporting clean lines, superior fabrics, and an understated fashion-forward design, it’s difficult to imagine a gentleman not wanting to curl up with a good book in bed on a rainy day in these clothes.

When asked whether or not she viewed fashion as a natural extension of the health and fitness industries, Siebers answered with an emphatic affirmative. “Over the past couple of years, consumers’ fashion trends have turned in the direction of wanting comfort, without going overboard on the sexy factor. They want clothes that they can pretty much do anything in, while still wanting to feel and look great. People tend to go to the gym for the same reasons.”

Partnered with entertainment genius Kerry Gordy, formerly with Motown Records and Paisley Park Studios, Siebers has only positive things to say about her friend of over twenty years. “We both bring so much to the partnership. Our working relationship is amazing. It’s great to work with someone that you consider family. My trust in him and his integrity are immeasurable.”

As evidenced by the empathy that she has shown contestants as she got them into shape over the past two seasons on FOX’s “The Swan,” Siebers believes in her fans as much as they believe in her. “My biggest reward is to hear my fans’ success stories. It is such a joy to know that I have a positive effect on so many people’s lives. I want to have that same positive effect with fashion. I hope to continue to help people feel great inside and out. I want people to be happy with my clothes and take pride in wearing my products. That’s my primary focus.”

Siebers encourages men and women looking for high-quality, affordable and comfortable clothes to check out her official website at “Remember that beauty comes from within—style just takes a little more help.”

For more information contact:

Jeffery Julien Price

Marketing Director

Romar Studios, Inc.

(213) 621-4409

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