Gary Null Sets Record in Internet Radio Broadcasting: Beats Sirius Satellite Listenership

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The Gary Null Show experienced immediate success on Internet talk radio. This may rank as the fastest Â? and biggest Â? audience leap in internet radio history. Listenership to Null's show on VoiceAmerica (http://www.voice.voiceamerica.com) exceeds Sirius Satellite's listenership by 1.3 million.

National Health Expert Gary Null's listeners appreciate one huge advantage that internet radio has over Satellite radio (such as Sirius). That advantage is the archiving of programs - Null's shows are available 24/7 at the click of a mouse. With Satellite radio, once a program is over, it's gone. Sirius has reached 1.2 million subscribers (reported by Mediaweek). Null's internet listenership went from zero listeners in January to an astonishing 2.5 million in March (reported by Kino Communications). VoiceAmerica flagship channel’s listenership has more than doubled since Gary Null's debut and they foresee even faster growth in the next few months.

The Internet itself is growing at an enormous rate. According to Arbitron Inc./Edison Media Research, as of January 2005, “the Internet radio audience has grown to an estimated 37 million” compared to the 4.9 million that have invested in Satellite radio. Arbitron Inc./Edison states the reason for the huge Internet radio figures is because “Satellite radio has good distribution in new cars, but limited ability to deliver in the workplace. Most tuning to Internet audio occurs in offices with broadband connections. Eight in 10 Americans have access to the Internet from any location.” Paul Maloney, editor of RAIN Publications, Inc. says that “44% of all Americans have used Internet audio or video. That is almost twice what it was two years ago.”

Null's VoiceAmerica health program airs every day from Noon to 1 pm at http://www.voice.voiceamerica.com/ and is growing at a rate of 100,000 listeners per week. That is the fastest growing radio audience in the world. Null had the largest audience in all non-commercial radio for nearly 27 years at WBAI (99.5 FM) and had the #1 Health show on WABC. Those same listeners are now tuning into him on VoiceAmerica.

Professional observers of the internet scene have watched Null's figures with interest and amazement. According to Ben Bassi, CEO of CommonPlaces e-Solutions, Inc. (http://www.commonplaces.com/) and former founding executive of Lycos, “Gary Null is the #1 Internet radio host out there. He is pioneering the power of Internet radio. I haven't seen such high numbers for any radio personality".

Gary Null, PH.D., is a broadcast veteran of more than 27 years and a New York Times best-selling author of over 70 books. Gary is also an award-winning documentary filmmaker and talk radio host. He appears regularly on public television, and has been featured in numerous publications, including Time, The Daily News and Fitness.

The VoiceAmerica Network (http://www.voiceamerica.com/) is leading the world in online talk radio, live and on demand.

For an interview with Gary Null, please contact Gary Null & Associate’s PR department at 646-505-4660

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