Multilingual Internet Presence – A “Must” for Today’s Competitive Market

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In today's competitive market place, businesses need to remain one step ahead of the competition. Having and capitalizing upon the internet with a mulitilingual website now presents a cost-effective and powerful marketing tool.

Fact: Current growth in internet use is not in English speaking countries but in countries such as Russia, Hong Kong and Japan. Having and marketing a foreign language website is a “must” for companies wishing to go global. Kwintessential, a leading provider of cross cultural communication services, is now offering multilingual website design and search engine marketing as part of its array of acclaimed services.

Internet use is rapidly growing in non-English speaking countries. The most recent findings from Nielsen/NetRatings suggest that internet expansion in countries such as the U.S.A, the U.K. and Germany is flat lining. On the other hand, Hong Kong, China, France, Russia, Japan and Italy have all seen an annual increase in internet use ranging from between 10%-25%.

Simply stated, the internet is now the first port of call for people from around the world seeking information, goods or services. In today’s competitive marketplace the multilingual website, if designed and executed properly, has the potential to reach out to millions of new customers and clients worldwide.

“For companies wishing to capitalize on foreign markets, a multilingual website must be an integral part of their marketing strategy, not an afterthought,” explains Kwintessential’s director, Neil Payne.

Kwintessential already offer a range of cutting edge services aimed at supporting the process of internationalization. Multilingual website design and marketing is seen as a natural extension of their experience and know-how, sitting alongside cross cultural training courses, translation, interpretation and language tuition.

This invaluable new service will maximise clients’ global presence by delivering website design, content writing, translation, search engine marketing and optimization. All will be developed under the watchful eye of Kwintessential’s team of cross cultural experts.

One of their pioneering services is the promotion of websites in foreign countries through the use of domestic search engines and directories. In addition to getting a site listed on the major English search engines such as Google, Yahoo and MSN, Kwintessential’s trailblazing service will also ensure a site is listed in foreign search engines and directories using translated keywords and phrases.

“What we now offer our clients is an innovative, quality, one stop solution that can leapfrog them into the international arena. Not only can we oversee their multilingual website design but also act as support in helping them realise their potential as leaders, doers and achievers on the global stage through our other key services such as cross cultural training or translation. Simply stated, we help companies communicate and successfully do business with the rest of the world,” adds Payne.

If you are the kind of company that wants to go global – speak to the company that will get you there.

To learn more about the new multilingual website design service please visit:

For more about Kwintessential’s first class services, please visit their website at

Managing Director, Neil Payne, will also be delighted to speak to people directly on +44 208 406 9288.

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Neil Payne
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