(PRWEB) May 10, 2005
Los Angeles, CA (PRWEB) May 10, 2005 ÂDebbie Siebers, the health & fitness industryÂs leading lady, revealed in a surprise announcement today that her womenÂs apparel label, The Debbie Siebers Collection would commence its first national advertising campaign, in the mega-popular WomenÂs Health & Fitness Magazine. The stunningly sensual ad will be featured in the June 2005 issue of the publication, due to hit news stands on May 24.
The advertisement is a piece of the ÂDress the PartÂ campaign for the clothing collection. In the ad, a muscular man gazes longingly at a striking woman in one of SiebersÂ ensembles. The headline simply reads, ÂHe worships you. Dress the part.Â
ÂWe decided to debut this beautifully lush ad in WomenÂs Health & Fitness Magazine, because they are one of the top publications for active women who care about their health, fitness, beauty, and fashion. These are the same women who are DebbieÂs biggest supporters,Â said Chairman Don Polk of Romar Studios, Inc., the company in charge of the brand.
WomenÂs Health & Fitness Magazine boasts a monthly readership of nearly 800,000Âreaders the Debbie SiebersÂ management team believes will turn into clients as they discover the ultra-soft material, the comfort, and the high-quality production that goes into the clothing line.
Siebers, for one, is excited. ÂI practically live in my casual & sportswear, as many women do. Instead of throwing on a pair of jeans to run to the market, I wear my workout clothes. Despite that, I still want to feel good in whatever IÂm wearing. Just because IÂm dressing in my casual clothes doesnÂt mean that I shouldnÂt be able to feel like a million bucks. The Debbie Siebers Collection allows that. Women will not only be extremely comfortable, but also feel gorgeous as well.Â
The shirts and pants are created with a breathable blend of cotton with a hint of rayon and Lycra to help the clothing keep their shape. The clothing may be best described as classic pieces, each with a bit of a fashion-forward edge.
ÂEvery woman has something about their body that they do not like. My clothing collection accentuates the positives of a womanÂs body, while minimizing the negatives, allowing every woman to feel beautiful,Â Siebers explains.
For over twenty years, Siebers has inspired people to achieve physical fitness through her associations with Body-by-Jake, BeachBody, and Slim in 6. Over the past season on FOX TelevisionÂs hit reality show, ÂThe Swan,Â she starred as its health & fitness expert. The Debbie Siebers Collection is sold exclusively at http://www.DebbieSiebers.com.
For more information contact:
Jeffery ÂJulienÂ Price
Romar Studios, Inc.
# # #