Vidsense(TM) Rolls Out on Blogs

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Mokena, IL Â?Penn Media announced today that it has just added its recently announced proprietary embedded streaming player VidsenseÂ? to all Gopher Central Blogs (see blog.gophercentral.com). Each Blog is now receiving streamed video content and ads that specifically match the site content.

Gopher Central’s Blog Manager, Kris Skora stated, “Blogs are now video enabled with quality content that changes daily. In addition to the traffic increase as a result of this quality content, we are already enjoying the additional advertising revenue. ”

Gopher Central’s blog site is the first Blog website to add Vidsense™. Now Vidsense™ is available to all Blog sites, offering not only free video content to Bloggers for placing the player on their site, but also paying royalties every time a user clicks the Vidsense™ player on their site.

Penn VP of Advertising, Jeanie Davis noted, “Matching relevant video content to Blog content presents a great targeted environment for placing video commercials. The ad units we are selling are :15 and :30 spots. While still in beta, the results we are getting are quite impressive. As the Vidsense™ network grows, targeting options will continually expand.”

Making Vidsense™ available to Blogs of all sizes will enhance this new medium with a brand new revenue stream. Vidsense™ does just this with its combination of content and advertising.

For an interview or more information about Penn Media or Vidsense™ contact:

Mary Kolacki

Penn Media

mary@pennmedia.com

708-478-4500 x 109

About PennMedia

Penn Media is a media company that offers advertising solutions to marketers and advertisers. It does this by building relationships through content. It offers email solutions (Context Plus™ through Penn’s e-zine network of publishers), streaming video commercials connected to quality content (Penn’s video portal at http://www.EVTV1.com) and through Vidsense™, its video network. For more info, visit: http://www.pennmedia.com

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Mary Kolacki
PENNMEDIA
708-478-4500 109
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