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All Press Releases for May 16, 2005 Subscribe to this News Feed    
 

World Kitchen, Inc. Selects MobileFrames Business SuiteTM as the CRM Mobility Platform to Automate its National Field Merchandise Team

MobileFrames powerful Mobility Platform is the first truly Configurable Mobile ApplicationTM software in the industry that enables users to deploy custom Merchandizing Mobile Applications with no coding

San Jose, CA (PRWEB) May 16, 2005 -- (www.mobileframe.com) MobileFrame, LLC, the leading provider of Configurable Mobile ApplicationsTM software, today announced that its Business SuiteTM software has been selected by World Kitchen, Inc. to automate its National Field Merchandise Team. Deployed on Symbol MC50 devices, MobileFrame software enables field merchandisers nationwide to perform store surveys, audits, merchandising and competitive analysis from the field, and synchronize over any wireless or wired network. World Kitchen chose the MobileFrame Business SuiteTM because of its advanced feature set and its ease of deployment, which will enhance World Kitchens efficiency in managing its store operations.

MobileFrames software provides rich point and click functionality and great flexibility when compared to offerings that are hard coded and focused only on specific tasks," said John Conklin, World Kitchens Chief Information Officer. Not only did MobileFrame offer a flexible solution for our National Field Merchandising project today, but it also made provision for our future needs. MobileFrames unique capability to easily and quickly make changes to the mobile applications and redeploy them on the fly surpassed all other competitive solutions we evaluated."

MobileFrames mobility platform is the first truly Configurable Mobile ApplicationTM software in the industry that enables novice users to create and deploy virtually any custom mobile application with no custom programming required. MobileFrames Remote Software Update capability combined with built-in Auto Device Driver Recognition and Loading mean customers never need to bring devices in from the field to install software updates or device manufacturer patches, regardless of what device configurations are deployed. MobileFrame's Smart ArchitectureTM provides a user friendly point and click desktop that enables novice computer users to easily create, deploy and manage sophisticated mobile applications. MobileFrame speeds deployments from months to minutes by eliminating the need for the costly and time-consuming custom coding required with competitors solutions.

Businesses want software that conforms and adapts to their own business processes, not software that has to be coded and re-compiled to make even the smallest one line change," said Lonny Oswalt, MobileFrames CEO. With MobileFrame software, customers can configure their unique mobile applications and embed any degree of sophisticated workflow without ever engaging the services of an IT professional. World Kitchen can now take complete control of their mobility projects, which is a powerful cost saving benefit that only MobileFrames revolutionary software platform can provide."

About MobileFrame:
MobileFrame has established a new category of user driven smart mobile computing, with integrated intelligent networking and synchronization. The companys pioneering software significantly streamlines the process of developing, deploying and administering mobile enterprise applications. MobileFrame is a privately held company headquartered in San Jose, California. For more information, contact MobileFrame at 1-408-885-1200 or visit our Web Site at www.mobileframe.com.

About World Kitchen, Inc.:
World Kitchen, Inc. and its affiliates manufacture and market bakeware, dinnerware, kitchen and household tools, rangetop cookware and cutlery products sold under well-known and trusted brands including CorningWare, Pyrex, CORELLE, Revere, EKCO, Bakers Secret, Magnalite, Chicago Cutlery, and OLFA. To learn more about our products, visit www.worldkitchen.com

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CONTACT INFORMATION
Lonny Oswalt
MOBILEFRAME
408-885-0193
Email us Here
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