Plus Sized Online Marketers Collaborate to Create Body Confidence at the Beach

Looking good and feeling good this summer is made a little easier when plus- size motivator and apparel manufacturer collaborate to help women find beach body confidence!

(PRWEB) June 5, 2005 -- As the summer season arrives and the heat waves begin to hit, one after the other, women will begin to shed their corporate suits and heavy agendas and head to the beach! Sun in the fun is the goal and on the hot sands or by the pool or just in the backyard soaking up the rays, every body wants to be comfortable. As women toss off their weekday garb they are looking for summer active wear and swimsuits that make them not only look good, but help them to feel good as well.

"Unfortunately, many women do not feel confident about displaying their bodies and most refuse to get out and get active," says image consultant Xina Sy, creator of Syze Esteem: The 7 Day Mental Diet for Better Body & Self Image, a newly released, audio-motivational program for women of all shapes and sizes. "Over 80% of all women in America are plus sized (size 14 and up) but our fashions still do not reflect that fact."

Sy has collaborated with plus-size fashion manufacturer and online marketer, Junonia Limited out of Eagan Minnesota to assist women this summer season to feel good about themselves and their bodies and to maintain an active lifestyle.

"We are not just selling clothing here, were selling a way to feel good about yourself," says Junonia founder and President Anne Kelly. "Feeling good is looking good, but it also means having the right clothes to fully enjoy the activity you love."

So, how do women become more comfortable with their bodies, while at the same time living an active lifestyle and having fun in the sun? The collaborators say the solution is two-fold: women must make the mental shifts to raise self esteem and acquire body confidence, while also finding resources, such as Junonia, that cater to this BIG market and provide bold, beautiful clothing that helps women feel blissful.

Sy gives several pointers in her Syze Esteem program for women wanting to feel body confident at the beach:
1. Accept the body that you have and accentuate the positives.
2. Be body -confident and health conscious not size- aware. Stop worrying about your size and become concerned with your overall health and wellbeing.
3. Cover your self- conceived, physical flaws with attractive clothing in bright, beautiful colors and styles.

Although becoming body-confident does not happen overnight, these two plus-size activist feel that women can shed the layers of low self esteem this summer and begin to enjoy healthy, active lifestyle right away.

For more information on Junonias product line or motivational programs by Xina Sy, you can contact Ellen Barnard at 877-892-8923.

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