Vancouver, BC (PRWEB) June 6, 2005
PLAYiNDIES and Mediaguide announced today that they have entered into an agreement to allow PLAYiNDIES to market and sell ArtistMonitorTM, the first electronic airplay monitoring service dedicated to independent musicians, songwriters and performers.
Mediaguide electronically monitors over 2,500 radio stations and is the first and only company to electronically monitor college, non-commercial and commercial radio stations. That combination gives it the unique ability to bring airplay information that had been available only to and about commercial mainstream artists to include self-released and independent artists, and those who want to discover and support them. As a result, Mediaguide airplay data, online services, reports, charts and playlists can help fans, artists and industry members discover and track music of any type - indie/major, signed/unsigned, underground/commercial that are hitting music broadcasts across the country.
PLAYiNDIES will work together with Mediaguide to provide its artist members with direct access to MediaguideÂs ArtistMonitorTM service designed and priced to let independent and DIY artists know when, where and how often broadcast radio stations are playing their music. In addition, as an ArtistMonitor subscriber, PLAYiNDIES artists will be eligible to appear in an charts and reports throughout the Mediaguide system, including those that focus exclusively on self-released titles for the benefit of A&R executives and music supervisors.
ArtistMonitorÂ will let the PLAYiNDIES artists know exactly who has played their songs, where they are located and how they can contact them to thank them and introduce themselves as the people behind the music. Like the distribution and streaming tools that PlayIndies is providing to its artist community, ArtistMonitorTM is essential to attracting fans and media professionals, finding supporting markets for tours and targeting retail and street team promotion efforts.
ÂWe are so very excited about partnering with Mediaguide because we have similar interests at heart,Â stated Jayne Courtney, President of PLAYiNDIES. We both recognize the obstacles that artists face and we feel strongly that our community services along with Artist Monitor will have a significant impact on our emerging and established independent artists, resulting in new avenues of opportunity to promote their music and effectively manage their independent business.Â
ÂAt Mediaguide, our goal is to combine our core airplay data with the services of partners like PLAYiNDIES to provide independent/DIY performers, songwriters and managers with access to the right tools to be a successful working artist,Â says Paul E. Wright, Vice President of Music Business Development for Mediaguide. ÂOur ArtistMonitorTM and other information services can support the entire lifecycle of music promotion, artist discovery and development, and helps to empower a new breed of artist that is looking for new to approach the growing marketplace and to effectively manage their own career. Â
The proposed ArtistMonitorTM benefits support the PLAYiNDIES business objectives in providing opportunities to promote creative communities. As a collective of creative people, PLAYiNDIES recognize that new platforms and services will provide a significant window throughout North America to broaden the reach of media content for PLAYiNDIES artists and the choices for PLAYiNDIES consumers.
PLAYiNDIES is in the business of digitally delivering independent film and music to a niche market worldwide while also serving as a launching pad for emerging and established artists with an edgy pop-culture twist. Together with our partners we offer artist direct access to sales, distribution promotional and marketing tools that can and will work in the Marketplace today. Together with our Partners we offer additional streaming media products and services designed to create, protect, manage, and distribute digital media for independent labels and distributors to broaden their reach for artist discovery and development in the marketplace today! For more information: http://www.playindies.com
Mediaguide's proprietary technology monitors nearly 2,500 radio stations across the United States 24 hours a day, 7 days a week - that's more than the combined number of stations monitored by its closest competitors. The Mediaguide MonitorÂ platform provides music industry professionals, artists, songwriters and radio station directors with online, real-time access to the most comprehensive and cost effective radio airplay information available. Mediaguide, based in Berwyn, PA, is a joint venture of the American Society of Composers, Authors and Publishers (ASCAP) and ConneXus Corporation. Learn more about Mediaguide at http://www.mediaguide.com.
About Mediaguide Music MonitorÂ and Artist MonitorÂ
With a monitoring network that crosses college, non-commercial and commercial formats, MediaguideÂs MusicMonitorÂ and ArtistMonitorÂ information services can support the entire lifecycle of music promotion, artist discovery and development.
MusicMonitorÂ addresses the fact that music industry participants from labels to retailers, distributors to promoters need credible, accurate data about market exposure for their artists and product, as well as tools to discover new ones. The product provides more than 20 reports, including Airplay & Airplay Comparison, Genre & Format Crossover Summaries, Playlists, Charts and other tools to track and analyze airplay.
ArtistMonitorÂ provides independent and DIY artists with information and tools to more effectively manage their own careers. For the first time artists can use real airplay data about stations that matter to them to determine which key radio stations to list on their website for fans to call and request their music, map out a tour to regions and markets with key radio support, target markets for street teams and additional promotion and more accurately select markets for independent retail placement.
(604) 731-5015 fax
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