GlassesOnSpec Set to Revolutionise the Way in Which People Buy Their Glasses in the UK

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GlassesOnSpec, a leading online / mail order eyewear company, has released its efitting application over the web.

GlassesOnSpec has made an eFitting application available to all of its website visitors. It allows people to choose glasses from a wide range of frames and try them on. By simply uploading a photograph of your face, you can now slide the glasses over your face and see how you would look in the selected frames.

Bob Ward, managing director of GlassesOnSpec, commented, “This is a first for the UK market and is set to revolutionise the way in which people buy their eyewear. Not only are we in a position to offer affordable, quality glasses, sometimes 70% cheaper than the high St - we now give our customers the opportunity to try them on.”

GlassesOnSpec, a leading online / mail order eyewear company, was founded in April 2005 and since then has boasted over 500 happy customers with revenues increasing by 55% a month. "I started the company in response to a clear monopoly that the traditional opticians have on the market" states Bob, "Our company is all about providing the consumer with choice. Rather than paying over £100 for a pair of glasses on the high street, our customers can purchase the same product for £25 on our site, we manufacture them to their prescription and deliver them straight to their door. We use the same optical labs around the UK that opticians use and we also employ the services of a General Optical Coucil registered dispensing optican who checks the glasses before they are dispatched"

GlassesOnSpec state that the reason they can offer fully custom made glasses at such a low price is down to not having expensive overheads to have to cover and can therefore pass all of the cost savings on to the customer.

"One of the biggest objections that many people have when ordering remotely is not having the ability to see how they would look in the product. With our eFitting studio this is now possible. It is almost like looking in to a mirror" states Bob.

Anyone wishing to buy from GlassesOnSpec should ask their optician for their latest prescription and then walk out of the door - at that point they have a choice.

GlassesOnSpec are based in Northampton.

For more information, visit http://www.glassesonspec.co.uk.

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Robert Ward