Winter Park, FL (PRWEB) June 29, 2005
World Publications announces the launch of UsedBoats.com, The Magazine, an extension of World's state-of-the-art Web site UsedBoats.com, a leading online resource for boat buyers and sellers.
UsedBoats.com, The Magazine is the first national monthly publication of its kind and features over 1,500 four-color classified ads in each issue. The magazine is specifically designed to catch the interest of buyers with a few important details, and then direct them to the UsedBoats.com Web site where buyers can view 12 full-color photos of each used boat listing along with full specs, descriptions, contact details and even audio and video clips.
"World's success with UsedBoats.com has been tremendous," says World Publications President Terry Snow. "That success now gives us the opportunity to expand the brand into a new medium. I think the magazine and the Web site complement each other well, helping in our efforts to further capitalize on this exciting market."
Advertisers get a double bonus due to this unique magazine/Web site structure. Buyers of the online postings on the Web site receive one print ad for free as part of the $39.95 package. Subscribing dealers that post numerous boats on the Web site get two free print ads per month.
Where UsedBoats.com, The Magazine differs from similar publications is in the quality of the product. In addition to the more than 1,500 boats per issue, the cover is full-color high-quality glossy paper. Inside, each listing is also in full color with very high-quality paper, much better than the usual newsprint-type paper used in similar publications.
Another feature found only in UsedBoats.com, The Magazine is the comprehensive index: It is over 14 pages long and allows users to search for boats by categories such as length, model, manufacturer and price.
Between 50,000 and 100,000 copies of UsedBoats.com, The Magazine will be distributed at bookstores, supermarkets and convenience stores, and complimentary issues sent to dealers and boat shows.
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