Marketing Spotlight: Childcare Franchise Selects Charlotte's Asterisk Creative for Branding, Website Design and Email Marketing
Children's Lighthouse, a Christian-themed childcare center focused on education, creativity and the arts, has chosen Charlotte marketing company Asterisk Creative to update the franchise's brand. Asterisk Creative will update the logo and build a custom-illustrated cast of characters used inside the facility and on the company's new website. Asterisk will also handle the Children's Lighthouse email marketing program.
(PRWEB) July 18, 2005 -- Asterisk Creative will design and develop the interior theme, website and email marketing for the companys North Carolina locations.
The Childrens Lighthouse physical location will be re-imagined as a small island that features a top notch learning academy. The island theme features a biosphere, mini-sub, library, concert hall, and a staff of dedicated but eccentric professors. The central point of the island is an enchanted lighthouse that lights the way for the academys colorful characters. These characters will be featured online and throughout the facilitys marketing materials and brick-and-mortar location.
Children's Lighhouse schools are free standing units ranging from 10,000 to 14,000 square feet, featuring 10 to 12 large, themed rooms. Rooms accommodate 10 to 50 children each, depending upon their ages.
Childrens Lighthouse Company Background:
• Established in 1997 by G. Michael Brown in North Texas
• First Franchise: 2000
• Franchise Units: 12
• Eleven Franchises located in Texas, one in Florida
• Indian Trail, NC location first on East Coast
Projected Locations:
Indian Trail: opening doors November 2005
Asterisk Creative is a boutique marketing firm headquartered in Charlotte, NC. Since opening in 2001, Asterisk Creative has grown to over 60 clients, including Verbatim, HRAmerica, and Just Fresh Bakery and Cafe.
To learn more about Asterisk Creative, visit our website:
http://www.asteriskcreative.com
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