LegalMatch Appoints Laurie Ziffrin As New CEO

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LegalMatch, the industry leader in attorney / client matching services, today announced the appointment of Laurie Ziffrin as Chief Executive Officer.

Laurie Ziffrin, Senior Executive and Operations Specialist, to Lead Nation’s Leading Attorney / Client Matching Service

San Francisco, CA (June 29th, 2005) LegalMatch, the industry leader in attorney / client matching services, today announced the appointment of Laurie Ziffrin as Chief Executive Officer.

Ziffrin, the former Vice President of Operations for LegalMatch, is a proven senior executive who contributes extensive operational knowledge and client focus to LegalMatch's management team. Ziffrin brings eighteen years of experience in operations, client support and product development.

“Her proven track record at LegalMatch, her focus on process optimization, team building and communication, along with her commitment to employees and customer satisfaction, uniquely qualify her to drive the next phase of LegalMatch’s accelerated growth,” said Anna Ostrovsky, LegalMatch’s Chairperson.

Ziffrin, formerly of Wal-Mart and SkillPath Seminars, brings a consistent track-record of executing on high-growth strategies and driving performance. “I made the decision to come to LegalMatch from one of the world’s largest companies because the attorney/client matching industry is set to grow dramatically in the near future, revolutionizing the legal profession” said Ziffrin. “Today, LegalMatch continues to be the leading provider of attorney/client matching services, and I look forward to accelerating its development to the next level.”

About Ziffrin

Ziffrin came to LegalMatch from Wal-Mart's online division, located in Brisbane, California, where she led their customer service, training and quality assurance groups. In that position, she was responsible for customer service and training of Wal-Mart’s online associates and designing training programs for customer service initiatives. Ziffrin was also instrumental in new product and service development and implementation. Previously, she held positions of Director of Operations for Prenax, a subscription management company, Senior Director of Operations for Brigade Solutions, a leader in Technology Support and Financial Services and Senior Director of Client Services for Positive Communications, a nationwide provide of wireless messaging products and services.

A graduate of Webster University with a master's degree in marketing, Ziffrin earlier received a BA degree in administration from the University of Kansas.

About LegalMatch

Established in 1999, with a formal site-launch in 2000, LegalMatch is the nation's premiere provider of online legal services. LegalMatch is the best place for consumers to find the right attorney and for attorneys to build and focus a practice. Corporate offices are located in San Francisco and Los Angeles. For more information regarding the company or this initiative, please contact Don Keane, Vice-President of Marketing at (415) 946-0855.

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