SonicLeads’ inSitesEngine Technology Puts More than 100 million Sales Lead Citations to the Test

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SonicLeads, the Sales Lead Search Engine, announces today that it has reached a data mining milestone with more than 100 million sale leads citations identified. inSitesEngineÂ?, SonicLeadsÂ? proprietary business intelligence discovery technology, crawls the web collecting and evaluating published content to identify potential sales contacts, along with their job titles, company associations and contact details.

New York, N.Y. (PRWEB) July 5, 2005 —SonicLeads, the Sales Lead Search Engine, announces today that it has reached a data mining milestone with more than 100 million sale leads citations identified. inSitesEngine™, SonicLeads’ proprietary business intelligence discovery technology, crawls the web collecting and evaluating published content to identify potential sales contacts, along with their job titles, company associations and contact details.

Using powerful natural language processing algorithms, the inSitesEngine platform is challenged with understanding the context and meaning of information that appears on company websites, press releases, news articles, resumes and other documents.

Everyday thousands of additional contacts are added to this growing resource.

“The rapid growth of our database gives us a unique view of the on-line workforce in the United States,” said Ron Knowlton, founder and president of SonicLeads. ”With more than 3,000 job titles identified, we are capturing much more than just the top-level executives in each company.”

The inSitesEngine platform manages scores of rules governing the validation and confidence rating of every published lead. The attributes of 100 million records create a rich resource for SonicLeads’ analysts who work to refine the inSitesEngine search methodology and establish new validation rules. “Our approach leverages the dynamic nature of the web by using the very data we collect to drive our process evolution. We are using this collective knowledge to improve the overall quality of our data,” adds Knowlton.

SonicLeads’ users are benefiting from a growing, evolving resource that helps them identify their client’s larger decision-making community.

SonicLeads provides access to this expansive repository of sales intelligence through a subscription model. Plans include a limited free service and subscriptions at $9.95 and $49.95 a month, well below conventional lead services pricing.

About SonicLeads

SonicLeads is revolutionizing sales lead generation through an ingenious combination of electronic media mining and content analysis techniques. SonicLeads is committed to distilling the collective intelligence of the web to bring our clients the most comprehensive source of business contacts available.

SonicLeads’ engineering team, led by founder and President Ron Knowlton, are experts in web analytics, data mining and unstructured text analysis. A privately held company, SonicLeads has offices in the US and Asia. Toll free: 1.877.244.6577, on the web at: http://www.sonicleads.com/

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Ron Knowlton
SONICLEADS
1.877.244.6577
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