Responds to Customer Feedback and Announces Launch of Gift Guide Series

Share Article gives the ever-growing number of conscious consumers a single entry point for shopping with mom- and small family-owned businesses. With the launch of their Gift Guide series, makes it easier to locate that special and appropriate gift online.

This month – the International Marketplace of Mom and Family-Owned Businesses – launches a series of gift guides designed to help online shoppers streamline their search for the perfect gift.

“Increasing numbers of people are heading online to shop for gifts…the need to have the merchandise shipped actually becomes a benefit; especially when the gift recipient lives in another location,” said Sally Doherty, founder. “However, gift buying is different than shopping for yourself … suggestions really help.”

After running a very successful Mother’s Day Gift Guide, Doherty received a great deal of positive feedback from site visitors and searched online for regularly running gift guides. “You always see gift guides around special holidays, but what about those occasions that require a gift but happen all year, such as a birthday or baby shower?” With that in mind, she developed the Mom-Co Gift Guides to spark shopping creativity and help lead the consumer straight to innovative, special and unique products especially for the intended recipient.

Each of sixteen gift guides will change monthly and special gift guides will run during holiday periods. There are guides for birthday recipient by age and sex, new baby, baptism, bridal shower, wedding and anniversary. Like the rest of the Mom-Co site, the guides offer the shopper a unique, boutique-like atmosphere - like many of the businesses found in the Mom-Co Marketplace.

About Mom-Co: launched quietly in October 2004 and has rapidly increased its member businesses and daily visitors. Its mission is to provide a cost-effective marketing platform for one of the fastest growing segments of small business in the US - the mom-owned business. Increasing numbers of women are making choices to control their family/work life balance by taking entrepreneurial risks and starting their own business. In doing so and succeeding, they are making significant contributions to the economy, the environment, and the fabric of society. is dedicated to promoting these businesses and raising consumer awareness of the existence and benefits of this rapidly growing business community.


Sally Doherty

Tel: 802-734-0673


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