King Fish Media and Inc. Create VerizonOnline@Work

Perhaps more than any other customers, small business owners leverage the most from every product or service they buy. In an effort to help them optimize the benefits they receive from DSL connections, Inc. magazine and King Fish have partnered to create VerizonOnline@Work, a quarterly publication targeting Verizon small business customers—those with 10 or fewer employees—using DSL.

Salem, MA (PRWEB) July 13, 2005

Perhaps more than any other customers, small business owners leverage the most from every product or service they buy. In an effort to help them optimize the benefits they receive from DSL connections, Inc. magazine and King Fish have partnered to create VerizonOnline@Work, a quarterly publication targeting Verizon small business customers—those with 10 or fewer employees—using DSL.

Each issue of VerizonOnline@Work features eight to 12 articles about using technology to maximize business management, as well as general business content. “The publication is designed to engage business owners and have them better understand all that DSL can do for their business,” notes Brad Ketchum III, King Fish’s Director of Marketing & Sales. “It connects the speed of broadband and the power it offers with business management on a number of levels.”

How well is it working? According to Ketchum, reader research shows that most readers value the frequency of VerizonOnline@Work, that more than one-third of readers head to Verizon’s website following receipt of each issue and that 95% of readers say they got the information they wanted when moving from the publication to the website. “In short,” adds Ketchum, “VerizonOnline@Work truly demonstrates Verizon’s commitment to its small business customers and those customers are telling us that they appreciate it.”

About King Fish Media

King Fish develops unique, groundbreaking Private Media(SM) campaigns, allowing our clients to deliver fresh, targeted content to their customers through media designed to fit their specific communications needs. Our media solutions range from four-color, advertising-based magazines and newsletters to e-newsletters, collateral, white papers, Web site development, Webcasts, expanded events and seminar development and much more.

Private Media(SM) is a different type of communication, composed of relationship marketing, custom publishing and any number of related facets, not just one of these aspects. Private Media(SM) works to generate highly qualified leads and retain our clients’ best customers, with the ultimate goal of creating an affinity-based community for our clients.

The King Fish team has developed and launched communications programs for a diverse base of clients, spanning an array of industries. Visit http://www.kingfishmedia.com to view samples of electronic and print work done for APC, ATG, Bank of America, Cendant, CMP Media, Conn-Selmer, 3COM, Maine Times, New England Cord Blood Bank, PC Connection, SCORE, Shaw’s, SunTrust, Veterans Business Network, Verizon and others.

About Verizon

With more than $71 billion in annual revenues, Verizon Communications Inc. is one of the world’s leading providers of communications services. Verizon has a diverse workforce of more than 210,000 in four business units: Domestic Telecom serves customers based in 29 states with wireline telecommunications services, including broadband, nationwide long-distance and other services. Verizon Wireless owns and operates the nation’s most reliable wireless network, serving 43.8 million voice and data customers across the United States. Information Services operates directory publishing businesses and provides electronic commerce services. International includes wireline and wireless operations and investments, primarily in the Americas and Europe.

For additional information, please contact:

Jennifer O’Donnell

King Fish Media, LLC

978-745-4140

jodonnell@kingfishmedia.com

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