PRWeb The Leader Press Release Distribution
See How PRWeb Works

We're here to help 1-866-640-6397

Login Create Free Account


All Press Releases for July 20, 2005 Subscribe to this News Feed    
 

Yahoo! Search Marketing Renews Its Sponsorship of Search Engine Marketing Professional Organization (SEMPO)

SEMPO membership momentum continues to build through leading vendors down to individual practitioners.

Palo Alto, CA (PRWEB) July 20, 2005 -- The Search Engine Marketing Professional Organization (SEMPO) announced today that Yahoo! Search Marketing has renewed their charter sponsorship for the next fiscal years activities.

SM_logo_PMS300x300x72.jpg

Successful search marketing requires ongoing research and training and SEMPO sponsors provide the necessary funds to conduct primary research and develop educational materials for the industry.

Kevin Lee, Chairperson of SEMPO, said, "Yahoo! Search Marketings willingness to renew their charter sponsorship is a clear indication of their commitment to our mission to increase awareness and promote the value of search engine marketing worldwide. Our organization has grown in the past year and we now have active chapters in North America, Europe and Asia."

According to SEMPO research, advertisers in the U.S. and Canada spent over $4 billion dollars on search marketing programs in 2004. That figure comprises payments to search engines and search-related media companies, search engine marketing agencies as well as in-house expenditures in support of such programs, including "paid placement," "paid inclusion" and "organic search engine optimization."

"Yahoo! Search Marketing values SEMPOs mission to advance awareness and knowledge of search marketing," said Dan Boberg, senior director of strategic alliances, Yahoo Search Marketing. "We look forward to working together to furthereducate marketers about the effectiveness of sponsored search."

About Yahoo!
Yahoo! Inc. (Nasdaq:YHOO - News) is a leading provider of comprehensive online products and services to consumers and businesses worldwide. Yahoo! is the No. 1 Internet brand globally and the most trafficked Internet destination worldwide. Headquartered in Sunnyvale, Calif., Yahoo!'s global network includes 25 world properties and is available in 13 languages.

About SEMPO
SEMPO is a non-profit professional association working to increase awareness and promote the value of search engine marketing worldwide. The organization represents the common interests of search engine marketing companies and consultants worldwide and provides them with a voice in the marketplace. For more information, or to join the organization, please visit www.SEMPO.org

###

Technorati Tags

Bookmark -  Del.icio.us | Furl It | Technorati | Ask | MyWeb | Propeller | Live Bookmarks | Newsvine | TailRank | Reddit | Slashdot | Digg | Stumbleupon | Google Bookmarks | Sphere | Blink It | Spurl


Other Releases by this Member
OPTIONS
Printer Friendly Version
Download PDF Version
Download Reader Version
BlogThis
ShareThis
CONTACT INFORMATION
Greg Jarboe
SEMPO
978 549 9537
Email us Here
ATTACHED FILES

There are no multimedia files attached to this release. If this is your release, you may add images or other multimedia files through your PRWeb News Management Console.

ABOUT PRESS RELEASES
If you have any questions regarding information in these press releases please contact the company listed in the press release. Please do not contact PRWeb. We will be unable to assist you with your inquiry. PRWeb disclaims any content contained in these release. Our complete disclaimer appears here.
 
Close Move