Salim Kassam, New VP of Marketing for Sandman Hotels, Inns & Suites

Share Article

The Sandman Hotels, Inns & Suites is pleased to announce the appointment of Salim Kassam as the hotel chainÂ?s Vice President of Marketing.

The Sandman Hotels, Inns & Suites is pleased to announce the appointment of Salim Kassam as the hotel chain’s Vice President of Marketing. Kassam was promoted from Director of Marketing to his present position.

At 30 years old, Kassam becomes the youngest VP in Sandman’s history. His exceptional academic and athletic achievements, as well as his experience working in the hospitality industry in the UK and Canada, make him a noteworthy and dynamic up-and-comer in the hospitality marketing industry. Kassam has worked in hotels since the age of 14 years old.

Kassam will oversee all marketing aspects of the company’s 31 and growing properties across Canada.

Kassam has a Bachelor of Science from UBC and a diploma of technology from BCIT. He is a former president of the American Marketing Association and has won several awards including the Georgie Award for marketing.

In addition to working at Sandman, Kassam was Director of Marketing at MacDonald Hotels and Forte Hotels in London, England.

Kassam is also an accomplished Jujitsu practitioner.

Founded in 1967, Sandman Hotels, Inns & Suites today operates as part of a network of sister hotel and restaurant companies under the Northland Properties Corporation. Based in Vancouver, the company currently has 31 properties (with four new hotels currently under construction) from British Columbia to Quebec with a total of 3,000 employees. Sandman Hotels are upper middle-tiered properties that provide a combination of location, value, cleanliness, quality, comfort and personal convenience to both business and leisure travellers.

Media Inquiries

Maryse Cardin or Sara Sauvé

Turtle & Hare Creative Inc.

Tel: 1-604-684-1263

# # #

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Maryse Cardin
Visit website