Total Sales of Generic Drugs Surpass the Sales of Brand Name Drugs in the United States

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Generic alternatives to high priced brand name medications are gaining in popularity with the American public. As confidence in generics and in online buying grows internet sales have been the fastest growing segment of the pharmaceutical market.

Blue Cross – Blue Shield of Michigan reported that 53% of all prescriptions filled in 2003 were generic alternatives to brand name medications. The figures worldwide are much higher with estimates reaching as high as 78% of all medications being consumed are generic. The lower number of generic alternatives available in the USA compared to those available worldwide is one of the main reasons that health care costs in the United States are the highest in the world per capita. The reason for the greater number of generic drugs available outside of the United States is that US patent laws are generally not recognized worldwide.

Michael Taylor, a spokesman for, said “Because of rapidly increasing usage and prices people are looking for alternatives to save money on their medications, especially those without medical insurance. As internet usage among “baby boomers” and senior citizens increases more and more people are turning to the internet as a source of quality generic drugs at a much lower cost. Our company’s sales have increased by almost 200% in the last two years. We attribute this growth to our quality products and service as well as market growth. Our medications average approximately 70% less than the brand name drugs that they duplicate.” is a subsidary of The RX Pharmacy Group, an online supplier and distributor of health care products.

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