Peterson Welcomes a Tough Newcomer to Its Piranha LED Line

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New product represents the LED equivalent of perennial best-selling incandescent combination taillight, the 440 Series. Light- to medium-duty trailers now can choose the superior LED brilliance and performance of the new 840 Series.

Peterson Manufacturing announces the addition of what the company calls a new "bread and butter" item to its family of Piranha® brand LED lights. Tagged the 840 Series, the new product represents the LED equivalent of Peterson's perennial best-selling incandescent combination taillight, the 440 Series. Users of all types of light- to medium-duty trailers now can choose the superior LED brilliance and performance of the new 840 Series.

Peterson sales vice president and immediate past president of the Transportation Safety Equipment Institute, Art Richardson, stated the multi-function 840 Series is all-North-American-made, fully tested and DOT-certified for FMVSS 108 compliance.

"The M840 provides six functions including stop, turn, tail, rear reflex, side marker and side reflex," said Richardson. "An auxiliary license light is also available with the M840L. Both models offer true reflex plus a full light pattern with no hot spots -- a real safety advantage over the flood of noncomplying pretenders out there today."

In addition to super bright Piranha® LED optics and 100,000-hour rated life, the 840 Series lights feature the rugged quality of sealed potted circuitry. That not only means lasting protection against road moisture and corrosion, it also means the 840 Series is ideal for submersible applications on boat trailers.

The new item is available in both individual manufacturers' packs as well as complete LED Rear Trailer Light Kits. Included in the Kits are one each M840, M840L, license bracket, mounting/wiring hardware, and installation guide.

"We’re already shipping this new item by the truckload," said Mark Assenmacher, Peterson marketing director. "It’s coming on the market at an ideal time -- with a growing demand for LED performance and a toughening stance against noncomplying lighting. We fully expect the 840 Series to be another real 'bread and butter' product for Peterson."

Peterson Manufacturing Company is a world-leading innovator in the production of a complete line of vehicle safety lighting, mirrors, reflectors, antennas and related products. As an ISO 9001:2000 certified company, Peterson Manufacturing is a key subsidiary of Peterson Corporation, eleven highly specialized companies and over 3,000 people working in global transportation-related industries.

Peterson Manufacturing announces the addition of what the company calls a new "bread and butter" item to its family of Piranha® brand LED lights. Tagged the 840 Series, the new product represents the LED equivalent of Peterson’s perennial best-selling incandescent combination taillight, the 440 Series. Users of all types of light- to medium-duty trailers now can choose the superior LED brilliance and performance of the new 840 Series.

Peterson sales vice president and immediate past president of the Transportation Safety Equipment Institute, Art Richardson, stated the multi-function 840 Series is all-North-American-made, fully tested and DOT-certified for FMVSS 108 compliance.

"The M840 provides six functions including stop, turn, tail, rear reflex, side marker and side reflex," said Richardson. "An auxiliary license light is also available with the M840L. Both models offer true reflex plus a full light pattern with no hot spots -- a real safety advantage over the flood of noncomplying pretenders out there today."

In addition to super bright Piranha® LED optics and 100,000-hour rated life, the 840 Series lights feature the rugged quality of sealed potted circuitry. That not only means lasting protection against road moisture and corrosion, it also means the 840 Series is ideal for submersible applications on boat trailers.

The new item is available in both individual manufacturers' packs as well as complete LED Rear Trailer Light Kits. Included in the Kits are one each M840, M840L, license bracket, mounting/wiring hardware, and installation guide.

"We’re already shipping this new item by the truckload," said Mark Assenmacher, Peterson marketing director. "It's coming on the market at an ideal time -- with a growing demand for LED performance and a toughening stance against noncomplying lighting. We fully expect the 840 Series to be another real ‘bread and butter’ product for Peterson."

Peterson Manufacturing Company is a world-leading innovator in the production of a complete line of vehicle safety lighting, mirrors, reflectors, antennas and related products. As an ISO 9001:2000 certified company, Peterson Manufacturing is a key subsidiary of Peterson Corporation, eleven highly specialized companies and over 3,000 people working in global transportation-related industries.

Visit the company’s website at http://www.pmlights.com.

Contacts:

Mark Assenmacher, Director of Marketing

Peterson Manufacturing Co.

4200 East 135th Street

Grandview, MO 64030

Phone: 816-765-2000                        

Darrin Widick, MBA

Hickerson Wahaus Advertising & Marketing

415 Delaware, Suite 2W

Kansas City, MO 64105

Phone: 816-474-9558 ext. 334

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