One Smart Cookie: The Old Colonial Cookie Company Introduces Australia’s Favorite Shortbread to US Consumers and Continues to Delight Worldwide Audiences

CHICAGO (PRWEB) July 27, 2005

Move over Nicole Kidman and Russell Crowe - there is a new 24-year old Australian export with a lot of potential.

Introducing Lander’s AUSTRALIAN® -- a sweet bite-size shortbread that is baked to the traditional Scottish recipe using all natural ingredients of Australian butter, flour and sugar with flavorings of Australian macadamias, ginger and chocolate chip and free of preservatives and artificial color.

Lander’s AUSTRALIAN® is manufactured by The Old Colonial Cookie Company started in 1981 in the picturesque Yarra Valley in Victoria, Australia. The company’s major brand of Butterfingers™ is a consumer favorite in Australia, Japan, New Zealand, Singapore and Hong Kong.

“Our secret weapon is the butter. American butter is whitish, unlike the creamy yellow Australian butter – which produces a golden baked biscuit with a unique and richer taste,” said Howard Dray, managing director of The Old Colonial Cookie Company.

Lander’s AUSTRALIAN® is a specialty product line and provides the ultimate accompaniment to after dinner entertaining or that special occasion.

Available in the varieties of Choc Orange, Ginger, Macadamia and Macadamia with Choc Chip, the shortbread is supplied in sealed, tamper resistant bags and packed in quality-sealed eye-catching black trapezoidal boxes with cookies pictured. Net Wt. 5.2 oz (150g). Recommended retail prices start from $2.99.

For more information on Lander’s AUSTRALIAN® or to set up an interview with Howard Dray, managing director of The Old Colonial Cookie Company, please contact Susan Weiss, SWPR at 312.222.1337.

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