(PRWEB) August 1, 2005
This hot new area of search engine marketing has been discussed at recent SES (search engine strategies) trade shows all over the world. It is the topic of many web marketing professionals.
Websites that lack proper visibility for spider searches also do not rank high with the natural search engine queries. This ebook in basic laymans terms, helps to explain and coach the reader into creating thier own content campaign to create visibility in the natural search engine results.
This ebook is designed to save the reader thousands of dollars in unnecessary SEO and SEM costs. Content marketing is one of the few alternative avenues to get away from expensive CPC (cost per click) programs or keyword bidding programs.
The ebook is written to show how easy it is for any IT dept. to add content to a website that will get results. Every company that does any form of internet website advertising or optimization needs to apply the basic principles of this ebook for extreme search engine visibility, it can save you thousands of dollars.