(PRWEB) August 4, 2005
CoreTrac, Inc., provider of ResourceOne (R1), the simple and affordable CRM/sales force automation solution for community financial institutions, today announced that Rabobank, N.A., of El Centro, California, will use R1 as part of its strategy to expand its retail and commercial business. Rabobank, N.A. is the U.S. retail banking arm of the Rabobank Group.
In April, Rabobank, N.A. converted to a national charter to facilitate the expansion of its retail banking capabilities outside California, and to allow it to begin providing a full range of banking services to customers. R1 will enable Rabobank, N.A. to efficiently manage its sales process by instantly tracking referrals, reporting results and providing employees with complete referral information across all its markets. The application fully integrates with the bankÂs existing vital banking systems.
ÂIn addition to meeting all our CRM functionality requirements, CoreTrac far exceeded our expectations with regard to ease of use, integration with our core and MCIF software, and their commitment to support and service,Â said Rabobank, N.A. Senior Vice President and Corporate Services Manager Debbie McCarty. ÂIn addition to a new technology solution, weÂve gained a partner for growth.Â
Some 40 community financial institutions, including Rabobank, N.A., are using or are licensed to use CoreTracÂs R1. In addition to the steady increase in its customer base, CoreTrac garnered industry-wide approval last year when one of the countryÂs largest community banking trade associations, the California Bankers Association (CBA), named CoreTrac its Endorsed CRM Partner.
ÂThe addition of Rabobank, N.A. to our customer base is a further indication of the industry-wide appeal of simple and affordable CRM and sales force automation software specifically targeted for the community FI market,Â says CoreTrac President & Chief Operating Officer Dan Martin. ÂOur customers are truly representative of this market, with FIs from across the country ranging in asset size from $30M to $5B.Â
About CoreTrac, Inc.
CoreTrac, Inc. (http://www.coretrac.com) is a privately held corporation headquartered in Austin, Texas. The company is dedicated exclusively to providing its simple & affordable CRM/SFA solution, R1, to community financial institutions.
R1 delivers the power to manage opportunities through:
Â Lead and referral tracking;
Â Loan and deposit pipeline management;
Â Sales force automation;
Â Contact management;
Â Customer relationship management (CRM);
Â Incentive tracking;
Â Reporting; and more.
About Rabobank, N.A.
Rabobank, N.A. has 30 offices throughout southern and central California and specializes in commercial real estate financing (both construction and permanent) as well as full banking services for small- to medium-sized business enterprises. Rabobank, N.A. also provides a full array of depository, treasury management and consumer banking products.
Rabobank, N.A. is the U.S. retail banking division of the Rabobank Group, a global financial services provider with over $600 billion in total assets, and one of the 25 largest banks worldwide. The Rabobank Group is the only private financial institution in the world to have been awarded a triple A credit rating from both MoodyÂs and Standard & PoorÂs. The Rabobank Group is ranked among the top 10 ÂworldÂs safest banksÂ by Global Finance magazine. For more information, visit http://www.RabobankAmerica.com.
For More Information Contact:
Catherine A. DeStasio
Marketing & Corporate Communications
512-236-9120, ext. 200