Farmingdale, NY (PRWEB) August 10, 2005
Billions of leads are generated annually over the web, many having postal, email and/or phone number inaccuracies Â resulting in lost sales. To address this problem, Anchor Computer today announced the availability of LeadVerifierÂ - a web based system that instantly scrubs, verifies and enhances Internet leads received through end user and/or third party web sites.
ÂLeads that successfully pass through our LeadVerifierÂ verification process result in better delivery of marketing communications messages through direct mail, phone and e-mailÂ, said Bill Korn, President of Anchor's LeadVerifierÂ Division. ÂPoor leads that have not passed our system are rejected - resulting in lower lead acquisition costsÂ.
ÂWe designed LeadVerifierÂ for companies seeking to reject worthless leads while verifying, correcting and enhancing good leads. Using our Web-based solution, leads are instantly processed against a combination of licensed postal products and multiple third-party consumer and business databases containing phone and email dataÂ.
ÂLeadVerifierÂ 's interface provides the simplicity, security and control that information technology (IT) and marketing professionals want!Â
How LeadVerifierÂ Works:
After a lead is entered on a web site (end user or lead generator), the data is uploaded to our servers. Within seconds the data is scrubbed, verified, enhanced and then downloaded either as a good lead or rejected as a poor lead. (Good vs poor lead business rules are determined by client).
Users can choose from a pre-packaged service option or select customized processing options and any changes can be applied or appended to the original data based upon the service option(s) selected.
Using proprietary technology, LeadVerifierÂ scrubs, verifies and enhances consumer and business data using USPS(R) licensed products and other data sources. Options available include:
Name and Address Verification:
- Authenticates an individual, family or business exists at a specific address.
- Verifies an address is deliverable and whether it is a residence, business or other location.
- Verifies a phone number exists for that household or location
- Corrects syntax and domain name errors.
- Suppresses duplicate leads and undesirable addresses, ie. Prison addresses.
- Data is de-duped against previously verified data.
Using multiple consumer and business databases, LeadVerifierÂ provides a wide range of lead scrubbing, verification and enhancement services. LeadVerifierÂ is a division of Anchor Computer, Inc. LeadVerifierÂ and the LeadVerifierÂ logo are registered trademarks of Anchor Computer, Inc.
For additional information please visit http://www.LeadVerifier.com or call us at
(888) LEADSPLUS (532-3775).
About Anchor Computer
Anchor Computer, Inc., Farmingdale, NY, is a national database marketing company providing a wide range of data processing services to local, regional and national consumer and business-to-business marketers. Anchor improves the return on its clients' marketing investment using the following services: Address Hygiene, Phone Data Services, E.Marketing, Database Management, Mailing Lists and Postal Processing. Anchor Computer is a non-exclusive licensee of the United States Postal ServiceÂ®. For additional information visit http://www.AnchorComputer.com
For Additional Information
Anchor Computer Inc
1900 New Highway
Farmingdale, NY 11735-1509
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