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Siebel Institute Presents "The U.S. Brewing Industry Considered" Technical Symposium at America's Oldest Brewing School in Chicago

The Siebel Institute of Technology, America's oldest brewing school, presents "The U.S. Brewing Industry Considered," a technical symposium analyzing the past, present, and probable future of the brewing industry. On October 8th, 2005, four leading brewing industry analysts will present data and relevant conclusions that will give attendees new insights into the competitive domestic and international brewing business.

(PRWEB) August 12, 2005 -- This fall the Siebel Institute of Technology, Americas oldest brewing school, will host a presentation that may change the way you look at the brewing industry.

On Saturday October 8th, 2005, we are pleased to bring back our Technical Symposium series with a panel presentation titled The U.S. Brewing Industry Considered." In this four hour presentation, four esteemed presenters will discuss the past, present, and probable future of the American brewing industry.

First up, Victor J. Tremblay, Professor of Economics at Oregon State University, and Carol Horton Tremblay, Associate Professor of Economics at Oregon State University, authors of the excellent new book The US Brewing Industry - Data and Economic Analysis", will draw from over 50 years of their compiled data to discuss the evolution of the leading large-scale brewers and the emergence of both specialty brewers and imports, and analyze the factors involved in the success or failure of some of the industrys most recognizable companies. You can read about this amazing book on the MIT Press web site at http://mitpress.mit.edu/0262201518 .

Following the Tremblays presentation, Lester Jones, Director of Statistical and Information Services for the Beer Institute, will extrapolate on the forensic data and conclusions presented by the Tremblays to bring us up to date on the highly fluid dynamics of the large brewing market. Mr. Jones will detail the expected challenges for the brewing community both domestically and globally, and suggest scenarios for the years to come. Then Ray Daniels, Director of the Brewers Association Craft Beer Marketing Program, will take our audience through some of the pivotal moments in the craft brewing revolution" and present ideas about how individual initiative and cooperative efforts by the members of Americas craft community can contribute to this sectors continued expansion.

The final session of the morning will be a spirited question & answer session between participants and audience members, allowing attendees to pose questions to this panel of brewing industry business experts. Breweries of any size and from any point in the globe are sure to leave this presentation with the tools they need to better compete in this rapidly-changing industry.

You can get complete details on the Chicago-based Siebel Institute Technical Symposium by visiting the Siebel Institute web site at www.siebelinstitute.com, where you can also read about the 4th Annual Suppliers Day, our brewing industry trade show held immediately following the Technical Symposium. Admission to the Technical Symposium also includes admission to Suppliers Day, lunch and beverages at Rock Bottom Brewpub (our Suppliers Day host). IMPORTANT: Only 90 of the 150 seats for this event are still available, and hotel rooms in Chicago are VERY limited. PLEASE book your space in this event and your accommodations as soon as possible.

For more information, contact Keith Lemcke, Vice-President of Siebel Institute.

Siebel Institute of Technology
1777 North Clybourn Ave. Suite 2F
Chicago, IL 60614
Phone 312-255-0705 Fax 312-255-1312
www.siebelinstitute.com

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CONTACT INFORMATION
Keith Lemcke
SIEBEL INSTITUTE OF TECHNOLOGY
604-612-2337
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