New Online Store Targets Milestone Birthday, Turning 50 Demands Something Extra, Founder Says

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Turning 50 was very meaningful for artist Karen Warshaw, as it is for many celebrating that milestone birthday. So along with several partners, she has created an online store specializing in gifts to mark the memorable event. This unique e-commerce venture is 50wishes - Inspired 50th birthday gift ideas.

As she approached her 50th birthday at the beginning of this year, Karen Warshaw - jeweler, designer and event planner - couldn't shake the feeling that something special was happening.

People she hadn't seen in years were calling to wish her a happy birthday, and other friends also turning 50 were talking about the birthday as a time when they, too, wanted to renew connections with old friends.

As she was buying gifts, Warshaw found herself looking for something extra special, "a gift that had some meaning."

She began to wish for one place to shop just for 50th birthday gifts, to celebrate this milestone event. "I found some items by independent designers and thought how nice it would be to bring those into a store - a place for gifts with a special celebratory twist."

So along with several partners, Karen Warshaw has created, an on-line store with gifts for that milestone birthday.

Some are about pampering and relaxation, some nostalgic, some about making 50 a centerpiece -- like the 50 fortune cookies stuffed with lines from the likes of Jimi Hendrix and the Beatles, or the bouquet of 50 red roses.

"When I'm looking for a gift, I often end up giving nothing if I can't find absolutely the right gift," Warshaw says.

"That's what we have here - 50 perfect gifts for your 50th birthday."

Look for us on-line at

About Us:

Buster Boom Ltd. carries on business as 50wishes and was incorporated in March 2005. For more information about 50wishes, please visit our website at

Contact: Karen Warshaw - (518) 314-1419

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